Community Program Manager

Position: Community Program Manager

Payment:$65000-$75000

Location: New York (Remote Work Available)

About the Role:

We are seeking an experienced and passionate individual to manage and optimize our Velo Insider program.

Key Responsibilities:

1. Program Strategy:

◦ Develop and refine the program strategy; align program direction with business

objectives and evolving goals.

2. Program Target Setting & Results:

◦ Set program targets and metrics, actively track results against the plan.

◦ Full ownership of results across performance metrics, including sales, UGC, and brand

engagement.

3. Program Execution:

a. Engagement and Communication:

▪ Manage Insider identification, outreach, and qualification.

▪ Design and implement onboarding workflows, email campaigns, and messaging.

▪ Engage with top Velo Insiders to support community engagement and referral efforts.

b. Program Design & Refinement:

▪ Drive strategy for reward and incentive structures.

▪ Incorporate Insider feedback and ensure internal feasibility of plans.

c. Monitoring and Reporting:

▪ Ensure high attention to detail in designing and delivering new initiatives.

▪ Monitor results to understand efficacy and make necessary adjustments.

▪ Use data analysis to drive strategic program decisions.

d. Content and Resource Management:

▪ Lead the delivery of the Velo Insider webpage, including copywriting, brand

messaging, design, and content collection.

▪ Create and maintain internal team resources, documenting tools and processes used.

e. Team Collaboration and Supervision:▪ Delegate tasks and guide/coach team members for success.

▪ Supervise part-time staff and interns.

Qualifications:

• Degree in Economics or a related field with strong data management, modeling, and analysis

skills.

• Customer-facing working experience, client management skills.

• Excellent communication skills.

• Experience in the transportation sector, specifically micromobility, is a plus.

• Extensive professional and personal network in the industry; passion for cycling and urban

mobility.

• Detail orientation.

• Collaboration within and beyond the team.

• Fast mover