By Amy Turner, The Community Roundtable
Organizations are changing. We’re on the move. We work remotely. We rely more and more on smaller mobile devices.
And our communities aren’t keeping up.
In the State of Community Management 2016 survey, we introduced two new questions for community managers. The first was pretty straightforward: What percentage of your members regularly access your community from mobile devices?
Not surprisingly, while the numbers ranged basically from 0 to 100, but the average was just a shade under 30%.
The second question, however, raised a few research eyebrows. How do you rate your mobile experience? In his latest research post, SOCM Fact #11 – Good communities plan now for a mobile engagement future, our research guru Ted McEnroe dives further into this topic. The graphic below sort of speaks for itself.
Think mobile doesn’t matter? Communities that said more than 60% of members used mobile regularly had nearly 1.5x the active engagement of their peers. Read Ted’s full post here.
Sign Up for our Fall Community Workshops!
Lithium and The Community Roundtable Roadshow: October 4-6
We are excited to announce a series of Community ROI workshops we’ll be presenting through a partnership with Lithium. Join us in Chicago, Washington DC, or New York for a FREE half-day workshop as we gather top community experts and thought-leaders to learn strategies and techniques to improve and report the ROI of your community. Discuss and network with your peers to bring the findings back to your office! Click here for more information and to register.
- Chicago: Tuesday, October 4th
- Washington, DC: Wednesday, October 5th
- New York City: Thursday, October 6th
TheCR Connect: October 26-27
Join an intimate group of people who live and breathe community for this day and a half of inspiring speakers, actionable planning sessions, engaged networking and expert case studies. Participation is limited to ensure that real conversations happen, that every participant can contribute and that everyone walks away with the connections and inspiration to affect real change in their community.
Don’t wait – registration closes on September 30th and spots are filling up fast. Now is a great time to join TheCR Network and register for Connect!
New Community Fundamentals Training Opportunity:
We are excited to announce a guided Community Fundamentals Training course exclusively for members of TheCR Network launching on October 3rd. This training (a $495 value) is FREE to all members – you can take it as part of this guided group course or self-paced on your own. Click here to learn more about joining TheCR Network, our private peer-to-peer community for community professionals with round-the-clock exclusive access to curated content, research, resource bundles, case studies, templates, conference resources, roundtable reports and more!
Things We Are Reading This Week:
SOCM Fact #11 – Good communities plan now for a mobile engagement future
Perks of Being a (Community) Wall Flower: Why Users Lurk
Throwback Thursday – All About Community Management Careers
How I Built a $2 Billion Company by Thinking Small
CMOs Invest in Analytics to Better Assess Social Media’s Impact
Community Manager/Social Media Jobs:
Online Community Manager – DocuWare Corporation – New Windsor, NY
Director of Product Management – Learning & Support Community – Autodesk – San Francisco, CA
Junior Consultant – FeverBee Team – Work From Home
Social Strategy Manager – NBA/Orlando Magic – Orlando, FL
Social Media Marketing and Community Manager – Jamie Geller’s JOY of KOSHER – Jacksonville, FL
Director, Social Media – Jellyfish – Baltimore, MD
Social Community Manager – YDesign Group – Walnut Creek, CA
Manager, Online Community – American Diabetes Association – Alexandria, VA
Senior Web Application Developer, MATLAB Community – The MathWorks – Greater Boston Area, MA
Community Manager – Jump Ramp Games – Greater New York City Area