By Hillary Boucher, Community Manager at The Community Roundtable.
I spent a lot of time this month looking forward and planning member programming for Fall. And while summer can be a bit quieter around TheCR Network, it was great to take a look back and see the different ways members were connecting and receiving value from their membership. Here are a few of my favorite examples of member engagement inside the network over the past month:
- Developing B2B Social Communities (Roundtable): Every summer we host a book club and this year we read a book, Developing B2B Social Communities: Keys to Growth, Innovation and Customer Loyalty, authored by two of our members, J.J. Lovett & Sam Creek, and edited by our co-founder, Rachel Happe. Being that I manage a B2B community myself, I was happy for the push to read it and found it to be well organized and a comprehensive and actionable handbook for implementing, sustaining and measuring the value of a community program. The real treat was the hour long Roundtable call with the authors. Members had a ton of great questions for J.J. and Sam and were grateful for the insight that was shared.
- Sharepoint/Yammer Knowledge Share (Discussion & Roundtable): Earlier this month a member posted a request to connect with other members who have experience using Sharepoint & Yammer for their community initiatives. A handful of members offered to connect with him individually, but we suggested that we hop on an informal Roundtable call. This way all parties could benefit from the discussion and it was good to see members exchanging their best practices and lessons learned. The bonus? We’re able to archive their insights in the network in the form of a Roundtable Report for the benefit of all of our members.
- Community ROI Case Studies (Discussion): We have a member building a community from scratch and she came in to request community ROI case studies. We were able to connect the right members to her request and they shared how they approached measuring the ROI of their own communities and offered to connect individually to discuss further. Community success!
If you want to get a full idea of what membership is like you can take a look at this extensive overview which shares our general programming opportunities and resources made available to members.
Want to access our fall programming for the benefit of your community work? Reach out and ask us about membership.
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