We empower community leaders with innovative, collaborative and research-based community strategies.
We've built the resources to help community managers work smarter.
Whether you're a team of one, are trying to scale your community program or are part of a dynamic group of community practitioners, we offer exclusive access to the tools, models, research, resources, and people you need to be successful.
As a community program owner, you have more on your plate than just the day-to-day success of your community.
Whatever your current challenge - calculating ROI, cultivating stakeholder support, selling your community to your executives, something else - we can help.
Are you are tasked with the long term success of your organization's community initiatives?
We help some of the world's most successful brands get the most out of their community programs. Through thoughtful training, thought leadership and advisory services we can support even the toughest community challenges.
Who we work with...
We Know Community.
Are you looking to:
- Get your team aligned on your community approach?
- Energize a group of stakeholders and connect the dots from business strategy to community strategy?
- Facilitate a workshop to generate a community strategy or program plan?
Our community advisory services will help you suceed.
TheCR Network is your one-stop resource for best practices, expert advice, actionable case studies, and answers to (almost) every community question you can imagine. We make your job as a community professional a breeze by connecting you to the people and ideas you need - when you need them.
Community Management Training
Our research shows that investing in professional development for your community team is one of the most powerful ways to strengthen your community management.
Our live workshop TheCR Connect, and our on-demand courses, and custom curriculum ensure you have access to the community knowledge you need to be successful.
Research and Models
Our research, models, and frameworks are the industry standard for community practitioners to learn, validate and develop winning strategies.
From our annual State of Community Management research to our comprehensive Community Maturity Model and Community Engagement Framework, we empower community practitioners to level up their community expertise.
Harnessing the Super Power of Community Advocates
With a global ecosystem of more than 4,000 customers globally, including 33 of the Fortune 100, Carbon Black knew they needed a way to recognize and reward their most dedicated advocates in a way that would both show the value of their contribution and also benefit the wider security community.
Creating An Award Winning Community Playbook: A Panel Discussion
A playbook is a living document that outlines and details the policies and practices that govern your community. Like a roadmap, a playbook exists for the use of your internal community team.
On this call we'll discuss:
- Insights about the process and time it takes to complete a playbook
- Origins of how this playbook came to be
- Challenges, successes and best practices
creating a Community Playbook or just want to learn about what it takes to write one.
FEATURED VIDEO | What Makes TheCR Network Unique?
I've nothing but praise for The Community Roundtable. The must-join roundtable for community professionals.
Founder of Catalyst Companies
TheCR Academy course gave me really helpful information on how to get stakeholders to realize the value of engaging in the community.
Manager, Digital Communities, Project Management Institute
The annual research from @TheCR has, indeed, been a major force for advancing the field. I've used each year's SOCM Report to help educate and move forward our leaders' understanding of community.
Community Manager, Humana
Compared to my many other professional membership experiences, TheCR Network has been, by far, the most beneficial and enjoyable.
Senior Learning Consultant, SAP
Getting my team involved with The Community Roundtable has provided incredible ROI, giving them access to research, content, and information they can’t find anywhere else.
Director, Communities, CA Technologies
Latest from TheCR Blog
2018 was an amazing year of change for the community management industry – and a year where I have seen more progress than in any of the preceding years in terms of strategic attention, maturing of community management practices, and impact on the organizations using community approaches to learning, change, and innovation. As I look […]Read More
My favorite blog post of the year is the one where I get to pretend to be Oprah. Sadly, there is not a brand new car under your seat, but we’ve pulled together a list of our seven favorite products that would make perfect gifts for the community manager in your life. Read on for […]Read More
Online community engagement issues fall into two general buckets: tactical engagement issues and strategic engagement issues. If you don’t have people coming to your online community at all, you have a strategic issue; if people are coming but not engaging, you have a tactical issue. (Still not sure? Watch this quick video.) Either way, you need to improve online […]Read More
Are you interested in the emerging field of community management? Maybe you studied psychology, politics, sociology, journalism or communications and are wondering how social media and social networking technologies are changing how organizations communicate and collaborate. Maybe you’ve had a role in social media management but are looking to make a pivot into an area of […]Read More
This week in Boston was the annual in-person gathering of TheCR Network members. It’s part workshop, part conference, part family reunion, part stress relief. It also provides an interesting temperature gauge on how community program owners are feeling about their work and the future. Here are some of the things I took away. Community […]Read More
I am so thrilled to share this news: last night we announced the winners of the third annual TheCR Awards, including innovative community leaders from nCino, CSA Group, Steelcase and Qualtrics. These community management awards recognize excellence in community management across five categories: Outstanding Community ROI, Best Community Dashboard, Outstanding Community Change Agent, Outstanding Community Playbook […]Read More
The online community management space has come a long way, but the Community Manager role still has the widest variation in responsibilities, compensation and reporting level. Community Managers in the Organization Community managers in our research work predominantly for corporations vs. agencies or as independents — suggesting that organizations see the value in investing in […]Read More
Few teams know their community ROI Our State of Community Management research revealed that despite the high returns we calculated, only 41% of those surveyed say that they are able to calculate value in any way themselves, and only 23% have taken the next step to calculating ROI for their community program. Only 23%! What’s […]Read More
I am lucky to have collaborated with hundreds of organizations on their community building initiatives. That experience gives me a breadth of visibility that very few have had, allowing me to see both the similarities and differences across contexts. Communities are very much like the Leo Tolstoy quote about families “All happy families are alike; each […]Read More
Communities have an immense cross-functional impact, but the State of Community Management 2018 also showed us how far that impact goes. Not only are community professionals responsible for the community and engagement, but individuals across organizations are increasingly responsible as well. What does that mean for community programs? Community Responsibilities are Dispersed According to this […]Read More