Or 10th annual State of Community Management survey revealed that online community professionals are both incredibly optimistic and incredibly burnt out. A full 50% of community professionals experienced a high degree of burnout over the past 12 months. At the same time, 69% see a future for themselves as a community professional and 80% are […]

Communities are complex and ever- changing. In the real world, they are challenging to see in aggregate and, therefore, almost impossible to measure. Online, however, we can see how communities form, change, fragment, divide, and dissipate. That allows us to communicate community dynamics, value, and impact. Some community value is still easier to see because […]

Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Jim Storer and Shannon Abram as they chat with community managers from a variety of industries about their community journey. They ask the community questions you want to know the answers to, including: What’s your best advice for someone just starting out […]

34% of community professionals surveyed in the State of Community Management 2019 are still on teams of one, with the average community team now at six individuals, four of whom are full-time. Surprisingly, the size of a team currently does not show consistent correlation to use case, the number of members in a community, the […]

The famous Alexandre Dumas quote “Nothing succeeds like success” illustrates a critical aspect of successful communities. In particular, because individuals do not always know what to expect from communities, success shows people what is possible and, in turn, tends to change their expectations and mindsets. This is true of any initiative, but especially true with […]

Community roles are more differentiated than they were just a few years ago, but they still lack consistency and rationalized salaries. Our sample includes individual contributors all the way up to vice presidents and over a third of community teams include more specific roles, including community analyst, community strategist, and community engagement specialist. Salary ranges […]

Communities are often mistaken as approaches for a single use case – and they can be successful that way. For decades, online communities used in a business context were often focused on customer support case deflection and 74% of external community programs still identify this as a functional process they support. Those community programs deliver […]

Successful communities are generative, with success and impact leading to more success and impact. Community returns, by their nature, benefit more than one participant, thanks in part to the trust and transparency that they enable. This typically results in consolidated and transparent information, win-win scenarios, and high ROI. The question for organizations embarking on community […]

Behaviors are the repeating patterns, or fractals, that makeup culture. Ultimately, culture determines what is possible economically. by looking at language and the engagement behavior it prompts, culture can be seen and measured. does no one respond after an executive speaks? That may suggest a closed, anxious culture. do they respond, but with defensiveness, blame, […]

Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Shannon Abram as she chats with Rachel Happe, Principal and Co-Founder of The Community Roundtable, and Peter Broadley, Manager, Community Development and Engagement at CSA Group about the State of Community Management 2019 report. In Episode #57, Rachel and […]