I am thrilled to announce that we are hiring a new community management fellow for TheCR Network. "What?!" you're saying, "But you just hired, not one, but two back in January!" Well, dear reader, you're right, and spoiler alert: they were so awesome they have both moving onto full-time roles on … [Read more...]
Do online communities need dedicated budgets? YES!
One of the questions we ask each year in the State of Community Management survey is whether communities have their own budget. It may not seem like a big deal – and to some community leaders, dealing with the budget process might sound unappealing. However, we consistently see correlations … [Read more...]
Online communities have executive attention – and expectations.
Need a sign that communities are in the spotlight? Look at where communities fit into organizations. In the State of Community Management 2017, we asked more than 300 community professionals where their communities fit in the structures of their organization. Communities today can be housed … [Read more...]
What’s the Agenda for TheCR Connect 2017?
October might seem far away but we’re diligently planning every last detail for our annual community workshop – TheCR Connect. Our content team just released the agenda and I wanted to share it with you ASAP! The overarching theme of this year’s Connect is “Telling Your Community Story” and in … [Read more...]
Community Management FAQs – What is community strategy?
What is community strategy? A successful community strategy integrates social tools and methods with business goals and processes. A good community strategy also aligns an organization’s goals with member needs setting you up to succeed in both keep engagement high and provide ROI. We recommend … [Read more...]
Should I Train My Community Members?
When thinking about engagement many community managers dismiss the idea of formal training program for their members. For some it’s just too much work – if you have thousands of members already set in their ways, where do you even start? Hillary Boucher recently led a Roundtable Call with members … [Read more...]
Why Attend TheCR Connect 2017?
The theme of this year's community workshop - TheCR Connect, is "Telling Your Community Story" and we believe that means many things. Some obvious: building a narrative, using metrics to paint a picture, and some not so obvious: defending investments, cultivating stakeholders. Every community … [Read more...]
Community Triage: 5 Common Community Management Problems
Lesson 1 for the day: Do not put a plastic cutting board in the oven. Lesson 2: Do not grab with bare hands to take it out. My recent life lessons brought me to the ER waiting room to watch triage nurses in their element. As each patient arrived, they took their vitals, assessed their symptoms … [Read more...]
Do communities spend more on people or platforms?
Here’s an interesting piece of data from the SOCM 2017: for the first time, communities say they are spending more on people than on technology. That’s right - by a narrow margin, organizations with dedicated community budgets said they spent slightly more on community management salaries and … [Read more...]
Why don’t executives take part in community?
Executive engagement has long been considered a critical element of community growth. But getting executives to be truly involved in communities has been a tremendous challenge for community managers. So what’s keeping executives from jumping in, even when they think community is a critical … [Read more...]
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