By Ted McEnroe, The Community Roundtable A few weeks ago, I had the chance to talk with members of TheCR Network about Best Practices in New Member Programs. It was a great, member-driven sharing of ideas and approaches to using welcome programs as an opportunity to begin getting members involved … [Read more...]
Community playbooks
By Ted McEnroe, Head of Research, The Community Roundtable If you've played team sports for any period of time, you've probably had the need to learn plays - and with good reason. No matter how strong your individual skills, knowing what you and your fellow team members can and should be doing in … [Read more...]
Community Careers and Compensation 2015: The survey is open!
By Ted McEnroe, Head of Research, The Community Roundtable. Today, The Community Roundtable is kicking off the survey period for the Community Careers and Compensation 2015 survey. It’s the second year of our annual effort to rationalize the profession of community management – giving both … [Read more...]
New member programs matter
By Ted McEnroe, Head of Research and Content, The Community Roundtable "You never get a second chance to make a first impression." I try not to take too many words of wisdom from old shampoo commercials, but that Head and Shoulders Shampoo tag line does resonate for me when we think about … [Read more...]
Real rewards for community advocates
By Ted McEnroe, The Community Roundtable Where's your college diploma? If you're like most people, it's hanging on an office wall, sitting in a drawer, or stuck in the back of a closet. It's nice to have, but the recognition that you graduated from the University of Western Maine or Generic … [Read more...]
Community Strategy Needs Resources
By Ted McEnroe, The Community Roundtable We've said many times in this space that having a community strategy is a critical part of getting your community to succeed. Strategy is critical, but it's just the first step in the process of building a successful community. It needs to be coupled with … [Read more...]
Investing in new community members pays off
By Ted McEnroe, The Community Roundtable You walk into a restaurant. There are people dining, chatting, having a good time - and there's an empty table, but there's no one there to greet you, seat you or give you a menu. Do you stay? You might, or you might leave. Either way, it's not a … [Read more...]
Executive Engagement
By Ted McEnroe, The Community Roundtable Getting executives engaged in community has been a challenge for community managers since the beginning of community management. For every social CEO out there, there are dozens of C-suite members who "don't have time," "don't feel the need" or "don't … [Read more...]
State of Community Management 2015 Monday Fact #3: Strategic Investment
By Ted McEnroe, The Community Roundtable As more and more organizations join the community bandwagon, what separates the best from the rest? In part, it's that the best communities are integrated into their organization's overall strategy. The State of Community Management 2015 report finds … [Read more...]
The State of Community Management 2015 – What’s Next?
By Ted McEnroe, The Community Roundtable It's been a busy three weeks since we released The State of Community Management 2015. We are pleased with the reaction we've gotten to the research - already thousands of people have shared and downloaded it. (If you aren't one of them, you can fix that … [Read more...]
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