Why Orbit? Rethink the role of community in your business.
The way people buy software has changed. Has your process?
Software is no longer sold—it’s adopted.
Adoption is increasingly bottom-up, not top-down. End-users are choosing their own tools with recommendations from friends and peers. Existing marketing playbooks must be updated for this new reality.
Most emails don’t get opened.
1 in 3 ad clicks is fake.
Users trust other users over marketing.Customer Success
About CircleCI
CircleCI enables teams to automate development processes with their continuous integration and delivery platform. Their developer community includes a Discourse support forum, a Canny board for product feedback, and an extensive Open Source program, including a developer portal for community contributions.
The Problem
Jeremy Meiss, Director of DevRel and Community, joined CircleCI in February 2020. But while Jeremy's role was new, CircleCI always understood that Developer Relations was necessary. "Developers are at the core of what we're building," says Jeremy. "They're the ones using our platform." But when he joined, they only had a team of two and needed to develop a new strategy. "We're in a competitive space, and community is a differentiator for us. It's through building relationships that we're going to continue to grow. We know we've got a fantastic product, and that word of mouth is there, and community is an important part of that."
Testimonial
