The Community Performance Benchmark evaluates a community's management maturity on each of the eight competencies of the Community Maturity Model, compares the community with the communities that took part in our State of Community Management surveys, and makes recommendations for how you can strengthen your community performance. The Community Performance Benchmark compares your community with average and best-in-class communities - giving you a multi-dimensional plot of how you are doing, relative to other communities.
Understanding where you are in these dimensions helps you:
- Assess your community management maturity and effectiveness
- Justify or revise your community roadmap to ensure you hit your goals
- Identify potential gaps and unrealized opportunities
- Plan and budget smartly for the future
- Educate stakeholders on what's required to be successful
This information gets you beyond measuring outputs alone, giving you critical analysis from a respected third-party that you can use to build and enhance systems that can drive your community results.
A GPS for Your Community Building Journey
A Community Performance BenchmarkSM provides a valuable assessment of where your community actually stands - benchmarking your management processes and providing you with recommendations. It's information that gives you the ability to set priorities, make decisions and manage budgets with confidence.
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“The Community Performance Benchmark provides an analysis that focuses us on where we are relative to our long-term roadmap and goals, but from an external perspective. The opportunities within the benchmark help guide us in refining our community strategy and investments with greater confidence by focusing on the key specific initiatives.”
Heather Ausmus
Community Manager, Ciena
