State of Community Management 2024
We’ve seen a lot of progress in online communities since 2009 and are encouraged to see community teams remain upbeat as they continually rise to new challenges. Whether it’s a platform migration or the mandate to “do more with less” in a troubling economic climate, community managers are dedicated to serving their constituents and their organizations.
We’ve distilled this year’s research down to five key findings:
- Community Budgets Stabilize After a Period of Growth
- Platform Migrations Slow as Organizations Prioritize Stability
- Continued Focus on Calculating and Proving Community Value
- Best-in-Class Communities Continue to Outperform the Average
- Communities Address the Challenge of Limited Resources
Combined with deep dives on all eight competencies of the Community Maturity Model™, recommendations, and practitioner case studies, the 2024 report provides trend analysis and prescriptive advice for your community program.
The State of Community Management 2024 is supported by:
Khoros makes it easy to build an enterprise-class online community and scale member engagement – without the resource burden, complexity, or cost. With +20 years of experience, world-class services, and 100s of thriving communities, we help you create a community that continues to build and grow right alongside your business and customers.
The Khoros Communities solution provides powerful tools to easily design and manage your community, create more engaging member experiences, and integrate your community more fully into your digital ecosystem.
Verint® is a leader in Customer Experience (CX) Automation. Our offerings include Verint Community™, a flexible, scalable platform that has powered online communities and forums for engagement, support, self-service, collaboration, and insights for more than 20 years. Available as a SaaS or self-hosted solution, Verint Community gives organizations complete control of their online brand experience. Verint Community is a part of the Verint® Open Platform. It can be deployed standalone, integrated with, or embedded into other enterprise systems and web properties. It helps brands make their communities more engaging while increasing adoption, driving revenue, and helping brands realize AI Business Outcomes, Now™.
Learn more at www.verint.com/community
Download Past Research
The State of Community Management 2023
The 14th annual report explores the changing landscape for online community managers, including long-term effects of the pandemic, tightening budgets, and an increased importance on remote work and collaboration.
The State of Community Management 2022
The 13th annual report explores the the new normal create in online communities post-pandemic, the continued support of executives for community-led programs, and the contributions of communties to overall organizational health.
Interested in More Community Management Resources?
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