Community leaders are familiar with periods of change. New platforms, evolving member expectations, and shifting organizational priorities have repeatedly reshaped how they operate. Artificial intelligence (AI) introduces yet another period of transition, but one that’s moving faster and promising more impact than they have experienced before.
This report explores how community leaders are making sense of AI. While their responses do not point to a single dominant viewpoint, they reveal a field working through change from multiple perspectives, shaped by practical experience and a deep understanding of what makes community work meaningful.
Based on our analysis, three distinct narratives and related personas emerge:
- AI is an Amplifier - The Optimist
- AI is a Force of Change - The Realist
- AI Needs Guidelines - The Guardian
We expect this report to give you a lens for making sense of a tumultuous landscape.
Download Past Research
The State of Community Management 2024
The 15th annual combined with deep dives on all eight competencies of the Community Maturity Model™, recommendations, and practitioner case studies. It provides trend analysis and prescriptive advice for your community program.
The State of Community Management 2023
The 14th annual report explores the changing landscape for online community managers, including long-term effects of the pandemic, tightening budgets, and an increased importance on remote work and collaboration.
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