Since 2010, the State of Community Management research has served as a steady reference point for a profession that is anything but static. Over fifteen years, it has tracked how online community work has grown, professionalized, and adapted alongside changing technologies, business priorities, and member expectations. Today, it stands as the longest-running independent research effort focused specifically on the practice of community management.

We’ve distilled this year’s research down to six key findings:

1. AI Is Reshaping Community, but Not Replacing Its Core Value
2. Engagement Is Harder, and Attention Is Scarcer
3. Community Is More Strategic, Yet Still Under-Resourced
4. Measurement and ROI Remain a Persistent Pain Point
5. The Human Skills of Community Management Matter More Than Ever
6. The Future is Uncertain, but Community Is Not Going Away

This year's report is focused on individual voices. This not only gives us a picture of the industry, but also answers the question "how are you?" The State of Community Management offers an analysis of what factors are altering the community landscape, and amplifies the voices of those working tirelessly behind the scenes.