By Shannon DiGregorio Abram, Relationship Manager at The Community Roundtable.
Our great content experiment continues in February (read more about Janaury here) with a month-long focus on connecting through community. At first glance the idea of connecting through community is obvious – as a community manager one of your main goals might be to connect with members, connect members to each other or connect member to information or resources that they need. And indeed, each of those activities can be a full time job in its own right. Over the next four weeks we’ll take a look at each of those ways of connecting, but we’re going to dig deeper as well.
For many community managers there is more “connecting the dots” than an outsider would ever imagine. Many of you struggle to connect the value of community management to tangible ROI and business results. Others wish for a way to connect with like-minded peers who share their purpose. So often a community manager is an island in an organization that might not believe in the power of good community management or worse yet, struggle against a divided executive team – one that wants a successful community or social program without understanding the real work that goes into making it thrive.
Over the next month we’ll share content focused on all aspects of “connecting” in the community world from member case studies to best practices and resources. We’re focusing on connecting people, ideas, and resources – with expert advice and some fun surprises thrown in. If you have any great resources that help you “connect,” please reach out – we’d love to hear from you!
Finally, in the spirit of connectedness, I want to share some of the online places you can catch up with us. Many people share with us that they are on the community journey, but don’t yet have the resources to be a member of the Network – and we understand. Here are a few places you can connect with us and our content:
Twitter – Twitter is definitely our most active channel online – we tweet all day, every (week) day and it’s the best place to follow along for news, information and commentary on what’s happening in the community world.
Facebook – Our Facebook page is a great place to connect with us if you’re looking for news, calls for participation in events and research and for more general stories at the intersection of community and human interest.
Of course, this blog is a great way to stay connected to the happenings at TheCR. In the coming months we’ll continue to connect you to new research, news and even more content centered around community managers themselves, including new Faces of Community Management profiles and a monthly Community Manager Spotlight webinar. We’d love to connect with you – please find us at in the places above, or share the best way to connect in the comments below!