Like a garden, an online community program needs to be cared for at every stage in its lifecycle. We've compiled eight timely recommendations for online community builders, organized around the eight competencies of the Community Maturity Model™. (Spoiler alert - there are 16 more … [Read more...]
The community manager role today
The community manager is often the first hire when a company begins an online community initiative.Many organizations hire Community Managers from within, re-assigning someone with the skills to be effective. They often have a communications or marketing background, but many also have customer … [Read more...]
What is an online community specialist?
Community teams continue to become more common within complex and mature community ecosystems. As the "lone wolf" community manager seeks to elevate their program, build a team, and develop an operational approach, they need someone to do the heavy lifting of community engagement. This includes … [Read more...]
Elevating Content & Programs for Community Growth
In the landscape of community management, two fundamental pillars stand tall: content and programs. The Community Maturity Model™ emphasizes that these elements are crucial for attracting and retaining members within a vibrant and thriving community. High-quality content generates interest and … [Read more...]
Building a Strong Foundation: The Importance of Policies and Governance in Community Management
Policies and Governance are crucial to ensuring stability and long-term success. The Community Maturity Model’s™ focus on this competency highlights that while engaging content and programs are essential, the underlying framework that governs community interactions is just as … [Read more...]
No Question Left Behind: Transforming Community Engagement Through Effective Communication
Member engagement is crucial for any online community. At Constant Contact, they’ve implemented an innovative initiative called “No Question Left Behind,” which focuses on enhancing the user experience by ensuring that every question from their community members is answered promptly and accurately. … [Read more...]
Embracing AI and Integration: Trends in Community Technology
As we move into 2025, it's evident that community teams are increasingly recognizing the transformative potential of artificial intelligence (AI). While our previous reports didn't delve into this significant landscape, this year's findings highlight a growing trend: organizations are actively … [Read more...]
Scalable Self-Service in Online Communities
Analog Devices, Inc.'s EngineerZone® is a support community that enables customers to engage online with ADI experts and fellow engineers to find answers to complex and frequently asked technical product and application questions. Challenge: Educate educate existing and potential customers in a … [Read more...]
How I’m Using AI as a Community Manager
By Alex Blanton, Principal Community Program Manager, Microsoft and member of The Network This post is an excerpt from Alex's article featured in the State of Community Management 2024 report. To read the full article download the free report here. It's now been almost two years since ChatGPT … [Read more...]
The Power of Metrics: Enhancing Community Engagement at ISTE+ASCD
Lauren Kelly, the Director of Membership and Community at ISTE+ASCD, shared their recent journey of overhauling their community strategy in 2023 in the State of Community Management 2024 report. Her organization made significant shifts in their community structure that not only aimed to enhance … [Read more...]
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