Content marketing sounds like a straightforward term, but a surprising number of marketers and community managers don’t get it. But no worries, because we love content marketing and are here to help. What is content marketing? Glad you asked! Content marketing is so much more than just adding … [Read more...]
Three Ways to Re-Energize a Quiet Online Community
Inheriting a community with 39,000 members sounds like a dream come true, except for when the engagement rate is <1% — oh, and a lot of the members are upset because they were moved to a new platform without warning or resources. Welcome to the world of Extreme Networks when Sam Pirok started as … [Read more...]
