This summer, we've been hosting a series of casual Friday lunches for those in the Boston area who are interested in getting together and discussing the business of community and social media - with some fun thrown in. Our intent is to keep these lunches relatively small, 10-15 people, so that … [Read more...]
#TheCRLive – August 14th
On Friday, we had a great #TheCRLive at John Harvard's in Cambridge. The general topic for the conversation was content creation at live events but we also covered: Percentage of women speaking at events (interesting because the crowd was primarily male) Semantics The definition of a … [Read more...]
#TheCRLive – July 31st
We had a great crowd - and had a great conversation on Friday at #TheCRLive. We were joined by some 'social regulars' like Wendy Moldauer, Barbara Gavin, Jim Spencer, Joselin "Jose-lean - as in thin" Mane, & Kate Brodock by some new faces - Jim Hughes, Liz Tran, and Christine Sierra. Topics … [Read more...]
10 Community Roundtable Member Predictions for 2011
While it is probably interesting to make our own predictions about what will happen in community management in 2011, we thought it would be more interesting and realistic to tell you what we heard from Community Roundtable members. We recently chatted with Len Devanna of EMC, Eran Barak of Thomson … [Read more...]
10 Trends for the Future of Communities
By Rachel Happe, Co-Founder & Principal of The Community Roundtable Communities sit at the intersection of a number of trends; social media, digital transformation, a generational shift to prioritize purposeful work, change management, leadership and social learning. They are both complex … [Read more...]
2011 State of Community Management Webinars
The 2011 State of Community Management report has received far reaching interest and support. Part of what makes the State of Community Management report so compelling is the aggregation of practitioner voices. Last week we were thrilled to have Dan Brostek, social business leader at Aetna, and … [Read more...]
2012 Year In Reveiw
Before we look forward, it's always good to take stock of where we've been, how much progress we've made and where we may not have done so well. For The Community Roundtable this has been a very full year and I am very proud by all we have accomplished. Our goal is to advance the business of … [Read more...]
2013 State of Community Management: Proving the Value of Community
How many times have you wished you could respond, with data, to the following questions: What is the value of implementing a community strategy? What is the value of a community manager? How long does it take to achieve a critical mass of activity such that the community is … [Read more...]
2015: The Year Community Management Goes Mainstream
By Rachel Happe, Co-Founder of The Community Roundtable 2014 was a great year for community management generally and for The Community Roundtable specifically. Because of that, I spared you a year-end wrap up (you are welcome), but I do think it is worth taking the opportunity a new year presents … [Read more...]
2017 Wrap-up: Communities in Transition
2017 was a year of change in the community space. Community programs received more strategic attention, there were platform and vendor disruptions, new expectations evolved for community professionals, better analytics emerged, and new strategic opportunities opened up. As expected, it has been … [Read more...]
5 Awesome Ideas for Community Engagement from Burr Settles
Don't know Burr Settles? He's the force behind February Album Writing Month, otherwise know as FAWM. Like many community managers, he stumbled into the role because of his passion for independent music and an inspiration from National Novel Writing Month. What started as a fun thing to do in 2004 … [Read more...]
5 Risks of Having A Community Without Management
Megan Smith, the community manager at Ovation TV, and I presented this week at the Online Marketing Summit on the fundamentals of community management. It gave me the chance to revisit and refresh my thinking. As part of the exercise, Megan and I identified the most common risks of having a … [Read more...]
50 Skills of Community Management
Rachel Happe, Principal & Co-Founder, The Community Roundtable Back when we started The Community Roundtable in 2009, community management was a bit of a mystery and while there were opportunities for community managers to gather and share, there was not much documented about what community … [Read more...]
A 2017 View of the Community Platform Market
The Community and ESN Market is in Flux The community platform market is in flux, leaving customers anxious and uneasy. The two most mature independent community platform providers - Lithium and Jive - have been acquired by private equity firms. Even more recently, Lithium turned around and … [Read more...]
A Community for Community Managers
At The Community Roundtable, we've been running a community for community managers for seven years - TheCR Network. Running TheCR Network allows us to learn together every day along with hundreds of the best community professionals in the business, from over 150 organizations. Our shared purpose … [Read more...]
A Community Vacation
This morning when I peeked in at my Facebook stream, I saw this: [It's a grainy screen shot but reads: Dear Fan, it's summer time and also Nutella® fan page will be on vacation for the next weeks. Our wall will be closed until September 1st. You might want to come back in September to find … [Read more...]
A Community? A Network? An Audience?
We have a lot of semantic issues in the social media/online space. The term community is particularly problematic because people tend to throw it around for any online group that interacts with content. The problem for me is that communities are not about content, they are about relationships. … [Read more...]
A Conference Focused on the Business of Community
There are a wide variety of events and conferences of interest to community leaders these days - from those explicitly focused on community management to those focused on social media, communications, specific tools, functional processes, or on digital content - but there are very few events that … [Read more...]
A Few of Our Members
We are fortunate at The Community Roundtable to have started off with a number of amazing members - individuals experienced in online communications, support, and marketing who are pushing the boundaries of both the profession of community management and what it means for organizations to engage … [Read more...]
A Merry Band
Growing our community has been a lot of fun. One thing that we are learning is that people in online community management have diverse backgrounds - no two career paths look similar. Some people come from marketing communications and PR, some from product marketing/management, some from IT, and … [Read more...]
A Path to Community Maturity
A few of years ago The Community Roundtable debuted our Community Maturity Model (CMM) in the hopes that it would help members of TheCR Network, our advisory clients and, well, everyone advance the business of their communities. It has been wonderfully received over the years, but we often get … [Read more...]
A Peek Inside
We've been working hard to get the technology, content, and business operations in place over the past few weeks and we are making a lot of progress. We have the community up, we are categorizing and combining content sources, and we are reaching out to a number of potential members to review our … [Read more...]
Alcoa Case Study – Social Business and Observable Work
One of the sessions at the Enterprise 2.0 conference was lead by Brian Tullis and Joe Crumpler of Alcoa Fastening Systems (yes, Alcoa uses social processes and tools which means you can too...) and they spoke about how social tools make work 'observable' and its implications. One direct implication … [Read more...]
Announcing The 2011 State of Community Management Report
We are excited to announce the publication of our 2011 State of Community Management report. The report is a compilation of what we learned with members of TheCR Network over the course of 2010 as well as survey results covering community management maturity. Key findings from the report … [Read more...]
Announcing the 2012 State of Community Management Report
We are very pleased to announce our third annual State of Community Management report. We started our annual report as a means to achieve our mission of advancing the business of community - making what we know collectively about community building more visible and accessible to everyone. The … [Read more...]
Announcing The State of Community Management 2014
By Rachel Happe, Co-Founder of The Community Roundtable. The fifth annual State of Community Management report is here! A lot has changed in the five years we have been publishing this research and the State of Community Management 2014 continues to push the boundary of what we collectively … [Read more...]
Announcing TheCR’s 2017 Member Advisory Board
At The Community Roundtable, we try to practice what we preach and lead by example. Our business model relies heavily on building relationships, which in financial terms means we are constantly focused on generating more value for our stakeholders - friends, guest experts, members, clients, team … [Read more...]
Appreciating Community Managers – Happy CMAD!
When Jeremiah Owyang started Community Manager Appreciation Day (#CMAD) we were one of the first to jump on the bandwagon because community managers often work behind the scenes which means that they sometimes don't get the appreciation they deserve for often very challenging work. In the best of … [Read more...]
Are Online Communities Still Important?
By Rachel Happe, Co-founder of The Community Roundtable Richard Millington recently wrote an excellent blog post titled A Hard Dose Of Data-Driven Reality About Online Communities, showing a decline in the conversation about online communities and partially attributes it to the rise of social … [Read more...]
Are You Measuring Social Media or Playing Bingo?
Last week, Radian6 hosted its first user conference and I was impressed with the content, speakers, and the logistics of the event itself. One of the panels I attended was the ROI panel, in large part to support Ken Burbary and KD Paine but I realized while listening to the confusion and arguments … [Read more...]
Assess your Community Management Maturity
Eight years. The Community Roundtable has been doing its annual research on the landscape of community management for close to a decade. We have learned a lot in that time and this research has contributed to the discipline by: Consolidating and determining standard practices within … [Read more...]
Assessing Social Business Maturity – Getting to Stage 2/Emergent Community
When we originally developed the Community Maturity Model, we thought of it as a tool that organizations of all sizes could use in creating a baseline understanding of where they were on the path to becoming a 'social' organization. Additionally, it was designed to provide organizations with a … [Read more...]
Avoiding the Community Clique
Finding people who share the same interests, perspectives, and passions that we do is part of the visceral power of communities. It is inherently human that we love to engage and form tight relationships with people to whom we can relate. We can congratulate ourselves if we've built a community … [Read more...]
Being Thankful
The Community Roundtable - like any good community - relies on everyone playing a part to be successful. The great thing about community networks is that very often participants get back proportionally more than they contribute and that is what makes communities sustainable. As a young community, … [Read more...]
Best Practices in Member Engagement
Member engagement is one of the key responsibilities of social media and community managers but it is one of the hardest responsibilities to understand and improve. There is no playbook that has the 'right' and 'wrong' ways to encourage engagement and what works for some communities is completely … [Read more...]
Brainyard’s Community Manager Webinar: Your Questions Answered
Wow! What a great webinar we were part of yesterday. I presented alongside Sandy Carter of IBM and we had a great conversation about community management and community managers. Thank you to the many great people from a wide variety of companies on the call, some of whom are just starting out on … [Read more...]
Building a Social Business: Start with Email Changes
Social business is all great in theory and recent studies show that executives now think it is a key strategic initiative for them... but that doesn't help those tasked with figuring it all out know where to start. I often say that people come to communities for content and stay for relationships. … [Read more...]
Building and Sustaining Brand Communities
If imitation is the sincerest form of flattery, having a few wicked smart people take what we've done and elaborate on it is... amazing. We are always very impressed with the quality of thinking and communication done by the community management team at Radian6 - led by David Alston & Amber … [Read more...]
Call for participation: 2016 State of Community Management Survey
It's that time of year again: time to contribute to the most credible community research in the market. The 2016 State of Community Management survey is now open! Now in its 7th year, this research has helped tens of thousands of community management professionals evaluate their … [Read more...]
Call for Research Participants: 2013 State of Community Management
Many of TheCR Network members and the organizations we work with struggle with some of the following questions: What is the benefit of a community strategy? When should I expect to see those benefits at a meaningful scale? What difference does community management make? What are the standard … [Read more...]
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