We have seen quite a change in the market for community managers over the last few years. When we started TheCR, community managers were largely isolated and working by themselves or on very small teams. Back in early 2010, we spoke with TheCR Network members about hiring social media and community … [Read more...]
Community Managers are Human Experience (HX) Professionals
Over the last decade we've all learned how important the user experience (UX) of software is to how well it performs. If features are hard to use and the interface looks stale, it's less compelling to the user. The UX is particularly important in communications and social technologies because there … [Read more...]
TheCR Is Growing!
When we started The Community Roundtable in early 2009, community management was not yet a mainstream concept and social business was barely used as a term. A lot has changed in a relatively short amount of time. A majority of organizations now understand that this new way of doing business, enabled … [Read more...]
A Conference Focused on the Business of Community
There are a wide variety of events and conferences of interest to community leaders these days - from those explicitly focused on community management to those focused on social media, communications, specific tools, functional processes, or on digital content - but there are very few events that … [Read more...]
Executive is Just Another Word for Community Manager
Executives are charged with executing on a set of goals. They all want to accomplish those goals in a way that maximizes their investments. Executives need to marshal a range of constituencies (their team, peers across the organization, customers, partners, experts, consultants) to make things … [Read more...]
Why Communities Resonate
Depending on where you sit, the social business and online community trend can be seen in many different ways - there is a huge range of how and where it is applied and a lot of different people involved. However, the one thing that ties many of us who are interested in communities together is a … [Read more...]
Review: Social Readiness – How Advanced Companies Prepare Internally
Altimeter Group published an excellent report today called Social Readiness: How Advanced Companies Prepare Internally. It is chock full of great information - collected from a range of companies - on how to set up internal governance processes and provides a rich analysis of social media crisis. … [Read more...]
Leaving People Well – A Community Strategy That Pays
In the social space we talk a lot about relationships: Finding them, developing them, keeping them. But what about leaving them? People don't much like talking about the end of things because it often feels like a reflection of our own adequacy or value, which in turn makes us treat the process … [Read more...]
Looking for our first Community Management Fellow
Community management is increasing in importance as organizations realize that a new management discipline is required to effectively participate in and get value out of online social environments. As interest in the field has expanded, The Community Roundtable has grown – more members, more … [Read more...]
Making it Difficult to Join: The Case for Barriers to Participation
There are a lot of posts about reducing the barriers to engagement and participation in online communities so that you attract more members. There is nothing inherently wrong with that statement - it is a great goal. However, how you set up your participation and membership process (or if you have a … [Read more...]
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