One of the primary jobs of a community manager is to help coach, train, educate, convince, and prod others in the organization to understand what this online communications environment is all about and why is should matter to them. A large part of that training covers the different tools and online … [Read more...]
Wash-Rinse-Repeat
One of the topics that has come up recently with our members is the topic of building social media and community advocates within their organization. Some of them are lucky in that they were hired to do community management and therefore have a sponsor above them but some of our members are their … [Read more...]
You might be a community manager if…
...communications is an integral part of your job ...you work with a dispersed group of constituents ...you are responsible for building & growing relationships That covers a lot of ground - PR/communications, marketing, sales, any management position, HR, product management, knowledge … [Read more...]
Thoughts on the Emerging Discipline of Community Management
Dion Hinchcliffe and Dennis Howlett - both well known and respected enterprise IT voices and ZDNet bloggers - have recently highlighted community management as an important piece of corporate evolution. Dion's piece, Community Management: The 'essential' capability of successful Enterprise 2.0 … [Read more...]
Membership Fees In An Era of “Free”
The Community Roundtable as a concept was launched at this year's SXSW. Jim & I went to SXSW both to meet people and get feedback on our idea to build a private, fee-based peer network for social media and community managers. Suffice it to say we got enough encouragement to continue and in … [Read more...]
Cheeseheads
One of the leading best practices for community managers is to develop a core group of enthusiastic members that emerge over time as leaders. Microsoft even spun out their 'MVPs' as a separate community. SAP calls their group 'Mentors'. We like to think of these people as a community … [Read more...]
Upcoming Events
We host weekly events including Work Out Louds, Ask Me Anythings, and Happy Hours alongside our regular member programs like Roundtable Calls, Platform Briefs, and more. We also host a number of live community management events like our annual Connect event held each Fall. View our entire … [Read more...]
A Community? A Network? An Audience?
We have a lot of semantic issues in the social media/online space. The term community is particularly problematic because people tend to throw it around for any online group that interacts with content. The problem for me is that communities are not about content, they are about relationships. … [Read more...]
The Social Enterprise Service Market
Today, Altimeter Group announced its expansion and the addition of some prominent partners: Jeremiah Owyang, Ray Wang, & Deborah Schultz. While Charlene Li is a force to be reckoned with in her own right, this expansion will make the Altimeter group one of the bigger service firms to arise in … [Read more...]
Webinar: The Online Community Manager – What’s This New Job Really About?
Ever wonder the the heck this Community Manager job is anyway? What are they responsible for and what do they do all day? Even more importantly, do you wonder if and why you actually need a community manager? We will be doing a roundtable webinar this Thursday with introNetworks to tackle some of … [Read more...]