Community management work is evolving along with roles - and evolving rapidly. As all communications become networked, community engagement and management is a discipline that everyone needs to cultivate to be successful. I've long said that community management is the future of all management - … [Read more...]
Communities Empower Individuals
Communities enable human potential I believe in the power of communities to enable human potential. To thrive, we all need support and challenge. We often receive those messages best from our peers. What does it mean to thrive? To me, that means we continuously learn and apply what we are … [Read more...]
The State of Community Management 2018 Report: Communities Accelerate Organizational Transformation
The State of Community Management 2018 is here and we could not be happier to share it with you. This ninth State of Community Management report includes data from 383 companies that represent a variety of industries as well as both internal and external communities. This year's research … [Read more...]
So Much Community Data, So Little Insight
Everyone wants engagement, but few know how to measure it. Organizations are realizing that in the age of options, engagement is a key indicator of attention, commitment, and ultimately, success. Executives see the level of engagement on platforms like Facebook, SnapChat, and Twitter and they want … [Read more...]
Want Insights? The State of Community Management 2018 Survey is Open!
Update: The SOCM 2018 survey is now closed, and the report is available for download. This year, our research working group had some big questions on their minds as we developed The State of Community Management 2018 survey, including: Community programs seem to be getting more influence … [Read more...]
The Community Roundtable’s 2018 Research Agenda
Research has always set The Community Roundtable apart. We've always believed that to get the attention and support of stakeholders for the strategic role of community management, we needed to invest in research. Our research is also a key shared value with our members, clients, and our broader … [Read more...]
2017 Wrap-up: Communities in Transition
2017 was a year of change in the community space. Community programs received more strategic attention, there were platform and vendor disruptions, new expectations evolved for community professionals, better analytics emerged, and new strategic opportunities opened up. As expected, it has been … [Read more...]
Community is not a content funnel: don’t force-feed your members.
Wondering how much is the right amount of community content? You might be asking the wrong question. I was at a client meeting recently, where a lot of the conversation revolved around content, and one executive’s general conclusion was this: “More content is better, and more content with targeting … [Read more...]
Working Out Loud and Community Management
Note: This post was originally published here. Working out loud (WOL) is essentially any behavior where you share your work transparently with a network of people. That network can be as small as a work team and as large as the Intranet. From my perspective, it is the act of sharing done … [Read more...]
How can you use community guidelines to support your work?
For years, community thought leaders in TheCR Network have highlighted the importance of community guidelines and policies that promote healthy community behaviors. Make your community guidelines and policies a trellis, rather than a box, and create a frame for your community to flourish. That is … [Read more...]
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