Shannon Abram, Author at The Community Roundtable

Happy CMAD 2019!

January 28, 2019 By Shannon Abram

Today is the 9th annual celebration of Community Manager Appreciation Day! Hooray! I think it goes without saying that we appreciate community professionals every day of the year (it's sort of what we do!) but wanted to take a moment today to send a few special shoutouts to recognize the hard … [Read more...]

Honoring Our Retiring Member Advisory Board Members

January 21, 2019 By Shannon Abram

At The Community Roundtable, we are fortunate to work with amazing people and companies, helping them make strategic assets out of their community programs. We have always relied on our customer-members to help us prioritize and develop our research, services, and training. In 2017, we … [Read more...]

Andrew Mishalove on Migration and Customer Communities

January 15, 2019 By Shannon Abram

Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Jim Storer and Shannon Abram as they chat with community managers from a variety of industries about their community journey. They … [Read more...]

Seven Perfect Gifts for Community Managers

December 3, 2018 By Shannon Abram

My favorite blog post of the year is the one where I get to pretend to be Oprah. Sadly, there is not a brand new car under your seat, but we've pulled together a list of our seven favorite products that would make perfect gifts for the community manager in your life. Read on for more info and links … [Read more...]

How Do I Improve Online Engagement?

November 27, 2018 By Shannon Abram

Online community engagement issues fall into two general buckets: tactical engagement issues and strategic engagement issues. If you don’t have people coming to your online community at all, you have a strategic issue; if people are coming but not engaging, you have a tactical … [Read more...]

Save the Date: TheCR Connect 2019 is September 23-25, 2019

November 26, 2018 By Shannon Abram

It might feel like Connect 2018 just happened (because, well, it did!) but we're already looking forward to another amazing community event. TheCR Connect 2019 will take place on September 23-25, 2019 at the Revere Hotel in Boston, MA. We don't have many details to share yet, but early bird … [Read more...]

The Community Roundtable Recognizes Excellence in Community Management with TheCR Awards 2018

October 3, 2018 By Shannon Abram

CA Technologies, The World Bank Group, Thermo Fisher Scientific among global organizations celebrated as leaders in community management. OCTOBER 03, 2018 Boston, MA - The winners of the third annual TheCR Awards were announced Monday, October 1st, including innovative community leaders from … [Read more...]

What are the skills of a community manager?

September 24, 2018 By Shannon Abram

The online community management space has come a long way, but the Community Manager role still has the widest variation in responsibilities, compensation and reporting level. Community Managers in the Organization Community managers in our research work predominantly for corporations … [Read more...]

Calculating Community ROI: Measuring the Networked Value of Engagement

September 19, 2018 By Shannon Abram

Few teams know their community ROI Our State of Community Management research revealed that despite the high returns we calculated, only 41% of those surveyed say that they are able to calculate value in any way themselves, and only 23% have taken the next step to calculating ROI for their community … [Read more...]