Rachel and I had a chance to sit down with David Alston from Radian6 last week. I first met David at a Social Media Breakfast in Boston and was inspired by how he looks at the way marketing (and the role of the CMO) is changing as social media and community become more prevalent in business. In this podcast we explored this dynamic and learned how Radian6 helps community managers stay on top of brand conversations across the web. We hope you enjoy it and would love to hear how you see marketing changing in your organization.
Download the mp3 (21 min/19.7 mb)