One of the questions we ask each year in the State of Community Management survey is whether communities have their own budget. It may not seem like a big deal – and to some community leaders, dealing with the budget process might sound unappealing. However, we consistently see correlations … [Read more...]
Online communities have executive attention – and expectations.
Need a sign that communities are in the spotlight? Look at where communities fit into organizations. In the State of Community Management 2017, we asked more than 300 community professionals where their communities fit in the structures of their organization. Communities today can be housed … [Read more...]
Do communities spend more on people or platforms?
Here’s an interesting piece of data from the SOCM 2017: for the first time, communities say they are spending more on people than on technology. That’s right - by a narrow margin, organizations with dedicated community budgets said they spent slightly more on community management salaries and … [Read more...]
Help! I don’t have budget to add new staff to my community team.
By Shannon Abram, Relationship Manager at The Community Roundtable. Budgeting challenges are a big concern for a lot of community managers. One of the most common questions we get from community members is some variation on: "Help! I don’t have budget to add new staff to my community team. Where … [Read more...]
