There are so many reasons that community pros should attend Connect, that it’s easy to forget there are very valid reasons why it might not be a great fit for you. Since registration closes tomorrow for our 2017 event I wanted to share three reasons that Connect might not make sense for you.
You need to catch up on your Twitter/Instagram/insert favorite social media here.
Look, I understand. Sometimes you just want to attend an event and sit in the same seat all day long. Those tweets aren’t going to tweet themselves. We’ve all been at an event where you get to tune out and have plenty of time to catch up on your streams, or crush a little candy on your phone. If that’s what you’re looking for I’m going to be honest: Connect isn’t for you. We have an action-packed schedule that involves a lot of moving around, small group sessions, interactive workshops, and a couple of parties. If you’re looking to tune out this is not the event for you.
You like being talked at.
I’ve been to more workshops/conferences/tradeshows than you can shake a stick at and one thing is pretty universally true: at some point, there will be an “expert” on stage talking at you for what feels like hours (this is when you pull out Candy Crush.) Even if the person actually is an expert and not a self-proclaimed guru/ninja/visionary it gets boring and gives you a chance to nap. I’m sorry to tell you that is not what happens at Connect. Our workshop is intentionally kept small so everyone participates. There are no “experts” – only a lot of real community practitioners sharing their stories, and encouraging you to share yours. If you want to zone out at Connect you’ll have to hide in the bathroom.
You’ve got community management 100% figured out.
There is a chance if you’re reading this you’re saying, “Well, it sounds interesting, but I don’t need any help with my community programs.” If so, close this browser tab and get back to work! But, if you are looking to learn from some of the most innovative organizations in the world, and want to meet community professionals that can help you with your community and your career Connect might be for you. Workshops include:
- Launching an Advocacy Program (Atlassian)
- Building Community Allies in the Digital Workplace (Mastercard)
- Assessing the Vendor Marketplace (McGraw-Hill Education)
- Setting Yourself Up for a Successful Migration (Cisco)
- The WIIFM and ROI of Community ROI (Humana)
So – those are the facts! If Connect isn’t for you, I totally understand. If Connect IS for you – run, don’t walk. Registration for this year’s workshop closes Friday, September 8th. I hope to see you there!