SWOOP Analytics empowers employees and leaders around the world with personal and enterprise data to be successful in the digital workplace. We analyse the content and relationships in Microsoft Teams, Yammer and Workplace from Facebook to provide organisations with deep collaboration and behavioural insights. We help you adapt behaviours to reach better business outcomes and make informed decisions about collaboration effectiveness.
What do clients say about SWOOP Analytics?
"Provide people with their analytics and empower them.”
Mr Parkinson said it was important to provide community managers with a complete suite of SWOOP’s analytics including response rate, cross team collaboration, influencer risk scores, community health and activity by time.
“We create guidelines and examples for what to measure and what success looks like for different types of communities,” he said.
“It’s not one size fits all. What we’ll do is we have a community manager decide.
“But we give them a framework in which to operate. We let them decide - what it is you want to achieve with your community? Here’s how we’ve seen it be achieved before, here’s how you can measure it, here’s how you can be intentional with that behaviour to drive your community forward.”
Mark Parkinson, Digital Collaboration Senior Manager, MARS