By Amy Turner, The Community Roundtable A community is only as successful and effective as the people who are part of it. When first starting out, or perhaps re-energizing and re-building a stale community, how do you build a strategy and lay the foundation for a successful one? We've compiled … [Read more...]
Spider Tag, or Best Practices for a Successful Community Rollout
By Ted McEnroe, Director of Research and Training, The Community Roundtable My 5-year-old daughter likes games. She also likes creating games. Last night, she wanted to come up with a game of tag. When I was young, there was tag – and if you wanted to be innovative, freeze tag. Today, my … [Read more...]
If you run a community, don’t think like a website on metrics
By Ted McEnroe, The Community Roundtable As we continue to slice and dice the data from more than 200 communities for the State of Community Management 2015, we know that one of the most viewed pieces of the report will be the engagement profiles - the percentage of members who are lurking, … [Read more...]
Recurrent hits: 8 community management basics from the Community Roundtable blog
By Ted McEnroe, The Community Roundtable Back when I worked in radio - which is now long enough ago that new songs I played are now featured on oldies stations - I was introduced to the concept of recurrents. Recurrent songs sort of fall between "new" and "old". They are the hits just past - and … [Read more...]
WestJet’s Christmas Miracle & The Power of Authenticity
By Shannon DiGregorio, Relationship Manager at The Community Roundtable Our watercooler was abuzz with conversations about the WestJet "Christmas Miracle" video. In addition to all admitting it got pretty dusty at our desks we marveled in the time and effort it took to pull of such a … [Read more...]
What Comes After Gratitude
By Hillary Boucher, Community Manager at The Community Roundtable If you've been following our Twitter handle you already know that we've been thinking a lot about reciprocity and going beyond the thank you. What happens next? How do you keep the momentum of gratitude and sharing moving … [Read more...]
Looking to Start or Build a Community? There’s a Map for That!
Nearly everyone involved in community building quickly discovers that facilitating the growth of a community is less of a deliverable and more of a journey. That journey can feel a lot like exploring a rain forest without a map, despite all the information out there about building community. The … [Read more...]
Holiday Tips for Internal Community Engagement
We have become regular participants in a great weekly twitter chat for Internal communities also often known as Enterprise Social Networks or ESNs called #ESNchat. Last week's talk centered on behavior in those communities around the holidays. For the complete conversation from the chat go here. … [Read more...]
Inside TheCR Network: Metrics and Measuring
We are very lucky at The Community Roundtable to have Jillian Bejtlich on our team. She has a strong background in enterprise communities from her time with Autodesk and great knowledge on metrics and analytics. Her superpower however is helping people understand that metrics aren't scary. She's … [Read more...]
Community Maturity Case Study: Rebtel
As a thank you to those who participated in the 2013 State of Community Management quantitative study we selected 3 participants to receive an in-depth custom community assessment including performance benchmarks and next steps. Today we have one of those company’s, Rebtel’s, perspective on why … [Read more...]
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