Great engagement can be the differentiator between stagnation and growth for a brand. Communities are a proven catalyst in propelling engagement if driven properly. In recent research, the impact of a community with advanced strategy was 100% positive. Khoros has collaborated with The Community … [Read more...]
Community Management Skills That Matter: Engagement
Engagement: The day-to-day lifeblood of communities Engagement skills are likely what comes to mind when one pictures the life of “typical” community manager, and these daily skills are indeed what helps communities form and grow. Engagement skills are a core community management skills family for … [Read more...]
CMGT 101: Why use storytelling in your online community?
Note: This content appears in a slightly different form in our ebook: CMGT 101: 17 Community Leaders Share Their Secrets for Success. CMGT 101 is packed with engagement ideas, governance tips, career advice, and more from community leaders working at innovative organizations like CA Technologies, … [Read more...]
Susan Cato, ASPB
Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Jim Storer and Shannon Abram as they chat with community managers from a variety of industries about their community journey. They ask the … [Read more...]
Community Engagement Resource Bundle
If I had a nickel for everytime someone said, "Really, I didn't know you could find THAT in TheCR Network!" I'd have a really big pile of nickels. So, in an attempt to peek behind the proverbial curtain I wanted to share a look at one of the most used parts of the Network - our resource … [Read more...]
Matt Schneider, City Dads Group
Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Jim Storer and Shannon Abram as they chat with community managers from a variety of industries about their community journey. They ask the … [Read more...]
Want to increase engagement? Welcome new community members… and then follow up!
One of the most consistent findings in our State of Community Management research is on the impact of new member programs on getting new members to engage in a community. It makes sense - having someone welcome you, give you some ground rules on behaviors, give you a tour of the community, etc., … [Read more...]
Measuring Engagement and Culture: TheCR’s Community Engagement Framework
How do you measure engagement? or culture? The state of the art in measuring engagement is to measure click-throughs. That’s not asking very much. And it certainly won’t get you to collaboration, co-creation or innovation. Far too often engagement is thought of as one specific activity and … [Read more...]
How do I connect with community members around the globe?
It goes without saying that managing an online community - whether you are internally or externally focused, means you spend a lot of your time online. While the majority of your community programming and activities might take place online many of our members have reported that live, … [Read more...]
TheCR Connect 2016 – By The Numbers Recap
It's no secret we're sort of data nerds over here - I mean have you seen the SOCM lately? Here's something you might not know though - numbers aren't my favorite thing - but I've never met an infographic I didn't like. (Longtime readers might remember our brief infatuation with … [Read more...]
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