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Announcing The Community Roundtable Awards!

November 22, 2016 By Hillary Boucher

thecrawards_badgeThis year another fun tradition was born at our annual event – TheCR Connect – our first presentation of The Community Roundtable Awards! The winners were announced at the live event, and now we are excited to share the news with everyone online.

Why Awards?

We want to showcase the amazing work members are doing. Our team sees the many ways members are advancing the discipline of community management in their work as well as contributing to TheCR Network in valuable ways. We want to acknowledge and highlight your efforts

and…

It’s fun. There’s no way around it — handing out awards and amazing trophies (wink, wink . . . see below) is a delightful way to . . . well, surprise and delight. And as we all know hard working community practitioners can use a little more fun in our lives.

Without further ado, here are The Community Roundtable 2016 award winners!

The Cheerleader Awardthecr awards - marjorie anderson

You keep up with TheCR Network like it’s your job and never fail to cheer everyone on whether it’s liking, sharing, or responding with support. 

The 2016 Cheerleader Award goes to Marjorie Anderson, Community Engagement Specialist at the Project Management Institute. From day one of her membership Marjorie shows up. She makes visible and valuable contributions to the network. We can count on Marjorie’s engagement to keep the network vibrant and alive. Thank you Marjorie!

The Journaler Awardthecr awards - lori harrison-smith

 You check-in regularly to update us on your work and progress. Your documentation helps all of us better understand what it’s like to be a community practitioner and helps us understand where notable milestones exist. Self-reflection is wisdom earned.

If you work out loud with us regularly you know why this award goes to Lori Harrison-Smith, Enterprise Community Manager at Steelcase. Lori has diligently documented her weekly progress every. single. week. in 2016. When we document a successful collaboration in the weekly Work Out Loud thread she’s almost always involved. Congrats Lori!

The Detective Awardthecr awards - jeff merrell

Who? What? When? Where? Why? Your curiosity and questions help the network get to the bottom of things. Without you how would we get to the bottom of community management’s most difficult challenges? 

This TheCR member asks questions about questions! Jeff Merrell, Associate Director at Northwestern University M.S. Learning and Organizational Change, puts a lot of thought in exploring meaningful discussions in the Network that allows us all to learn together. He leads the charge in unpacking how people learn and influence organizational change. Well done, Jeff!

The Explorerthecr awards - jj lovett

 You’re willing to go where no community practitioner has gone before. Boxes are not in your vocabulary. You walk to the end of the map of everything that is known about community management and dare to take another step further. 

Can anyone find J.J. Lovett, Director, Communities at CA Technologies? We fear he’s fallen off the map. Oh no worries, he’s just discovering and implementing new ways to apply our research and models. J.J. is one of those members who pushes us to evolve our work by applying it and reporting back how he’s using it. Thank you J.J.!

The Social Butterflythecr awards - kirsten laaspere

The social butterfly shows up. No matter the event, in person or online, the social butterfly is busy making connections and building a thriving network. 

Nothing beats showing up to events, online and in-person, to learn, network and collaborate together and we have one member who makes this an art form. Kirsten Laaspere, Community Manager at Akamai Technologies has been a member since 2014 and helps us make TheCR Network events valuable and fun. When I ask a question on a call and get silence in return she’s there to help spark conversation. She holds a wide network and is generous with her connections. Keep on, keeping on Kirsten!

The Super Geekthecr awards - ted hopton

 This squishy community talk is great, but let’s get down to the data. Numbers quake in your presence and excel spreadsheets are putty in your hands. You know that you can prove the value of community and you are on a mission to make it happen. 

Is there even a contest here? Ted Hopton, Director of Social Business at McGraw-Hill Education, walks away with one bedazzled calculator to represent all the incredible work he’s been doing by wrangling community metrics, experimenting with data visualization, and generously sharing his work as he learns so we can all follow along. Great work, Ted!

The Host(ess) with the Most(est)thecr awards - aaliyah miller

You are warm and welcoming and help new and returning members feel like they are seen, heard and valued at TheCR Network. You make the network a much better place to learn and work. 

I used to diligently welcome new members and tried to encourage other members to join in and help make TheCR Network a welcoming place. It didn’t really take off until Aaliyah Miller, Communications Consultant at Aetna, joined and became a champion of new members. Whether it’s in our main intro thread on individual groups she always takes the time read, acknowledge, and welcome people. We’ve watched her thoughtful participation ripple out and encourage others. Well done, Aaliyah!

The Pack Leaderthecr awards - jeff ross

You rally members around a good cause. When you speak people listen, but you also know a good leader listens and empowers a group. You are generous with your knowledge. 

We’re proud to present Jeff Ross, Community Manager at Humana, with The Pack Leader Award for his continued work championing ESNs (enterprise social networks). He saw a gap, organized, distributed leadership and continues to curate knowledge and share generously with all interested. We’re proud of you Jeff!

The Community Manager’s Awardthecr awards - claire flanagan

 TheCR team has your number on speed dial. You answer our emails, quickly, and are always willing to help. You are dedicated, thoughtful, and supportive and our team relies on you.

We’ve known Claire Flanagan, Director of Social Business Value at Jive, for a long time and we lovingly refer to her as one of our original “cheeseheads”. She’s been a strong advocate and never hesitates to respond with our requests for feedback or strategic advice. An original member of our Member Advisory Board we’re grateful for the way she supports us. Way to go Claire!

 

Not a member of TheCR Network?jointhecrnetwork_button

Learn how you can join and benefit from the exclusive programming, resources an d tools available to members. Who knows, maybe next year you’ll be taking home an award!

Join TheCR Team: Community Management Fellow Wanted

November 21, 2016 By Jim Storer

Are you interested in the emerging field of community management?

Maybe you studied psychology, politics, sociology, journalism or communications and are wondering how social media and social networking technologies are changing how organizations communicate and collaborate. Maybe you’ve had a role in social media management but are looking to make a pivot into are area of deeper engagement and value. Maybe you started your career in a different field and have discovered that your true passion lies in connecting and supporting people so they can be their best, most productive selves.

About Us

TheCR Team celebrating a great 2013 at our end of the year meeting.

TheCR Team celebrating a great 2013 at our end of the year meeting.

The Community Roundtable (TheCR) was founded in 2009 to help organizations navigate and take advantage of this new networked world we live in. We publish ground breaking research and work with over 150 organizations who are transforming the way they work and interact with their customers, including CA, Steelcase, Merck, AAAS, EY, H&R Block, PMI and more. We are a small but mighty group of professionals that love to work hard – but also understand that to be our best selves, we need to balance work and rich personal lives.

As a community management fellow at TheCR, you will spend time learning both community management and building relationships with our clients, giving you a deep understanding of both the community manager role and the context in which community professionals work.

Are you ready to join TheCR team and become a skilled community manager? We are thrilled to announce that we are hiring a Community Management Fellow for 2017.

Why a Fellow?

Fellowship positions at TheCR are an opportunity to learn and work simultaneously – they are a training role with a stipend. The Community Roundtable has hired a number of fellows over the years because it is a unique opportunity for both an individual, TheCR and TheCR’s ecosystem to benefit.  Our fellowships are intended to last 12 months and give individuals a strong background and network with which to find a permanent community manager position at its conclusion.

What you will learn:

  • Engagement Tactics: The role is steeped in the day-to-day activities of facilitating our online community – TheCR Network. This includes a lot of admin, content curation & creation, and member outreach.
  • Community Operations: You’ll learn how keep our online community running smoothly and engaged, through management and reporting activities. Our systems and approaches are fluid, giving you the opportunity to help us iterate and improve.
  • Community Strategy & Theory: Not only do we run an online community of community professionals, but we also publish community management research and training. You will have access to our training and research and our team will act as mentors to help unpack what it means for the industry, for organizations, and for individual community practitioners like yourself.
  • How to work collaboratively: At TheCR, we try to work the way we coach our clients to work – iteratively, collaboratively, respectfully and with constant feedback. We don’t micro-manage and we expect everyone to be an adult, giving and taking feedback from everyone on the team so that we can each be as good as the entire team. This work style is a big part of our culture and benefits those who work best when they are constantly learning.

 We are a lean, fast-paced, transparent and collaborative team that has a bias for action and as little overhead as possible.

What that means for you:

Hillary Boucher, TheCR Network

Fun fact: our current Director of Networks, Hillary Boucher, started as a Fellow.

  • We expect you to be self-sufficient. While you will work alongside our network team and be given specific challenges, we expect all team members to be responsible and accountable for their own progress and proactive about seeking solutions. We don’t micro-manage.
  • You will work virtually. We meet in person as a team quarterly, but otherwise all of our communication is done online using collaboration tools, video conferencing and the phone. If you are not comfortable learning new technologies this is not the role for you.
  • You need to be available during the traditional work week. There is some flexibility, but in general the team stays in touch M-F during business hours.
  • You’ll need your own computer that is in good working order and is up-to-date, as well as a strong, reliable internet connection.
  • You will get out of of this fellowship what you put into it. We are looking for a team member who not only is interested in the role as we’ve described it, but someone who brings their own passion, skills and curiosity to the team.
  • There is a lot of opportunity if you choose to seize it. As a small team, we all pinch hit for each other and there are always opportunities to get involved in the work of the organization, if you are interested.

You might be our next community management fellow if you:

  • Have excellent written communications skills.
  • Have experience using social networking and social media tools and are active online.
  • Have experience with content creation. Bonus points if you have any of the following skills or interests: data analysis, video or audio editing, graphic design or multi-media content creation.
  • Understand the basics of the social sciences.
  • Are organized, self-sufficient and have good project management skills.
  • Care about your work and the people with whom you work.
  • Bring your best effort to every project and can leave your ego at the door.
  • Enjoy the flexibility – and responsibility – of working virtually.
  • Want to learn more about community management – you will work closely with our Community Manager and must love the internet, people and building community.

Do you have what it takes? Are you excited by what we could do together? Please tell us more about you! While not a requirement for the right candidate, preference will be given to people within commuting distance from Boston or Ithaca, NY.

 

We are no longer accepting applications for our 2017 fellow. Thank you to everyone who took the time to apply. 

You can sign up here to be notified of new roles at TheCR. 

TheCR Connect Boston 2016 Recap

November 7, 2016 By Jim Storer

dsc_0013

Participants brainstorm during a working group session.

By Amy Turner, The Community Roundtable

Working in community you can get pretty numb to the amazing collisions that take place between passionate people. We recently got a reminder of what makes community professionals – and members of TheCR Network – so special.

TheCR Connect brought together community veterans and tactical experts from around the country for a two-day workshop full of inspiring speakers, actionable planning sessions, engaged networking and expert case studies. And just a little bit of networking held around actual roundtables, with delicious food and tasty drinks in hand. (Some extra-special bonding was done during the World Series game we watched as a group on night one!)

This year, participation was limited to members of TheCR Network to ensure that deep connections could be made quickly, and so that every participant could contribute and walk away with inspiration to effect real change in their community. No business cards needed at this event – everyone was already connected online in the Network!

dsc_0021

A roomful of community lovers led to great networking.

The Connect workshops, lightning talks and unconference sessions (all led by our amazing members) covered on topics such as Dashboards, Roadmaps, Community Platform Requirements, Gamification, Empathy and Crowdsourcing Innovation.

We even celebrated members of TheCR Network with a series of awards during Connect, to showcase the incredible work they are doing to advance the discipline of community management as well as contributing to Network in valuable ways. Awards covered such topics as “The Cheerleader”, “The Detective” and the “Explorer” and were a fun way to surprise and delight our members.

dsc_0087

Members of TheCR Community Team present member Ted Hopton with an award.

dsc_0088

Community VIP Claire Flanagan receives a special community commendation.

 

While we are sad to have another Connect event in our rear-view mirror, these amazing connections and conversations are already living on inside TheCR Network. Our year-round regular programming, including roundtable calls, working groups and discussions ensures that members are always connecting, always sharing and always learning – even if they aren’t in a room together anymore.

 

TheCR Connect Class of 2016

 

Learn how your community and your career will benefit from membership inside TheCR Network.  jointhecrnetwork_button

Throwback Thursday: All About Us

November 3, 2016 By Jim Storer

By Amy Turner, The Community Roundtable

As I quickly approach my one year mark at The Community Roundtable (crazy how fast time flies!), I thought it would be fun to feature a few oldie but goodie posts about our team. It’s been an incredible year for me as I learn how to embrace a work-out-loud, collaborative and social business environment – a huge departure from my traditional marketing agency background. With that said, there still are countless posts, articles and research our team has published over the past eight years that I’ve yet to uncover, and I continue to get blown away by all the amazing content this small (but powerful) team has produced.

thecr-logo

This week’s #throwback thursday post is all about us – The Community Roundtable team.

  • Infographic: The Community Roundtable’s 5th Anniversary When we started thinking about how to celebrate our five year anniversary we found a way to share our excitement and highlight some of the coolest moments in our first five years. Please enjoy our retrospective infographic – celebrating our most memorable milestones from 2008 until now.
  • Meet TheCR Team: Rachel Happe If you had asked me a decade ago whether I wanted to start a company, the answer would have been a resounding no. But a funny thing happened on the way to the circus – technology, communications and organizational development collided in a way where my experiences gave me unique insight – some of which is personal and some of it through my previous work.
  • Lost In Translation: The Community Roundtable…What We Do and Why Far too often lately we’ve had conversations with longtime clients and fans who say, “I didn’t know The Community Roundtable did….” And it’s time to fix that. Here are our services and the winding path of how and why we offer them.
  • For TheCR Network Eyes Only – TheCR Network Resource Bundle. Are you a member of TheCR Network? Have you checked out this amazing resource bundle of research, reports, and strategic exercises compiled from years of member-driven conversations, work and calls?

Want even more #throwbackthursday action? Check out all our throwback posts!

J.J. Lovett, CA Technologies

November 1, 2016 By Jim Storer

Lovett_TradingCard_Front

Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers” featuring J.J. Lovett, Director, Communities at CA Technologies.

Join TheCR’s founder and principal, Jim Storer and director of marketing, Shannon Abram as they chat with community managers from a variety of industries about a variety of community topics, including:

  1. What’s your best advice for someone just starting out in Community Management?
  2. What are your best practices for increasing community engagement?
  3. How can you survive the zombie apocalypse? (Ok – they might not ALL be community questions…)

Episode #46 features J.J. Lovett, Director, Communities at CA Technologies.  Join us as J.J. quotes “Glengarry Glen Ross” and we chat about his 10-year community journey at CA Technologies, best practices for building a dynamic community team, and his upcoming summer roadtrip!

Check out episode #46 featuring J.J. Lovett here:

https://media.blubrry.com/608862/thecr-podcasts.s3.amazonaws.com/JJ-Podcast.mp3

Podcast: Play in new window | Download

Subscribe: Spotify | RSS

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Did you know you can subscribe to “Conversations with Community Managers” iTunes? You can!

Privacy, Free Speech, and ‘Blurry-Edged’ Social Networks

October 24, 2016 By Jim Storer

By Amy Turner, The Community Roundtable

Screen Shot 2016-07-08 at 8.40.35 AMThe right to privacy online is not so clear-cut when debated with the right to free speech. There is much more citizen journalism happening, but laws have been created with traditional publishing institutions in mind. These laws favor the right to free speech, which puts the right to privacy in an uncertain balance. TheCR Network had a sobering discussion about this with Lauren Gelman, Principal & Founder at BlurryEdge Strategies.

The center of the debate is privacy vs. free speech. At its very basic level, an individual’s right to protect his/her privacy interferes with another individual’s right to talk about another person. For example, any right an individual has to stop another individual from publishing a picture that had the first individual in it also stops the second individual from expressing him/herself through that picture. The same holds true in a blog scenario that publishes information about another person. To not publish for privacy reasons infringes on the bloggers right to free speech. The result is a strong tension in the advocacy community about how to balance these interests because the same people who are working on these issues are the chief advocates for both of these conflicting sides.


Below are three best practices that emerged from our discussion with Lauren:

TheCR Network Guest Expert: Lauren Gelman

TheCR Network Guest Expert: Lauren Gelman

Recognize that all Actions are Public 

People do not realize that they are publishing to the world. Perhaps it is because they do not see faces and eyes staring back at them. It gives them a false feeling of anonymity that allows their guard to be lowered. Lauren believes that social network technology tools are designed to keep us ignorant and are designed to incent us to over-share our private information without understanding the full ramifications. These tools benefit from the fact that people do not understand the extent of their audience. The more you tell Facebook about yourself, the more you can get in touch with people who match your criteria. The more you tell LinkedIn, the more accurate their suggested contacts will be. So, all of these platforms are built in a way to incent you to disclose more. The problem is, however, that the law does not see it that way. Always be aware that everybody and anybody can see what it is that you are publishing.


Tagging Content 

Lauren suggests a tagging regime. In this way, people would be able to tag their published content with certain privacy expectations, such as: “Please do not archive this or cut and paste or publish it in another forum.” The idea behind this is to express a level of privacy sensitivity. That is one of the reasons that the law is so hard-lined in this space. In the real world it is very hard to understand an individual’s privacy sensitivity about something being repeated. So, the same would then hold true for the Internet. The law basically uses what is termed an “objective test.” It assumes that everybody’s privacy sensitivity is the same in that if you tell somebody, you do not have an expectation of privacy. This way, everybody in the world knows what to expect of the law. However, if you are able to tag your Internet content with your privacy sensitivity, then the law has something to work with in order to try and protect people.

Establish a Complaint Mechanism 

Currently, there is a “notice and take down regime” under the Digital Millennium Copyright Act. This has established a means for individuals to contact companies if they think their copyright is being violated. Perhaps a similar institution could be established for privacy concerns.

How do you balance the right to free speech and the right to privacy across social media and communities?  

To hear more from Lauren Gelman, connect with her on LinkedIn or follow her on Twitter.

 

Tracy Maurer, UBM

October 18, 2016 By Jim Storer

podcastWelcome to the latest episode in our community management podcast series, “Conversations with Community Managers” featuring Tracy Maurer, Collaboration Systems Manager at UBM.

Join TheCR’s founder and principal, Jim Storer and director of marketing, Shannon Abram as they chat with community managers from a variety of industries about a variety of community topics, including:

  1. What’s your best advice for someone just starting out in Community Management?Tracy Maurer
  2. What are your best practices for increasing community engagement?
  3. How can you survive the zombie apocalypse? (Ok – they might not ALL be community questions…)

Episode #45 features Tracy Maurer, Collaboration Systems Manager at UBM.  Join us as we chat about best practices for using short videos in your community, onboarding new employees in a global organization, and how a community can support a smooth acquisition process.

Check out episode #45 featuring Tracy Maurer here:

https://media.blubrry.com/608862/thecr-podcasts.s3.amazonaws.com/ReneeVogt_Merck_TheCRPodcast.mp3

Podcast: Play in new window | Download

Subscribe: Spotify | RSS

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10 Best Practices for Gaming in Your Community

October 11, 2016 By Jim Storer

By Amy Turner, The Community Roundtable

Screen Shot 2016-07-08 at 8.58.39 AM Incorporating gaming elements into communities not only adds value, but also enhances a member’s experience and gives them an enjoyable moment that would not have otherwise existed. Definitely, a key community must-have for staying ahead of the competition.

TheCR Network spoke with Latitude, a research and consulting firm with deep expertise in media and technology, to discuss the many benefits of introducing game theory in communities.

First things first. What is a game? According to Latitude’s The Future of Gaming Study: “A game is play with some goal, and some rules or parameters affecting how the player can achieve that goal. Play means the player gets pleasure from the whole moment-to-moment process, not just when she achieves the goal. If it’s a long, hard, tedious and boring slog that needs to be finished so you can get some reward, it’s called ‘work.’”

10 Best Practices For Incorporating Gaming Into Community:

  1. Follow a Framework that Employs Certain Game Elements. Examples include:
    1. Appointment dynamic (win by showing up at a specified time)
    2. Level up for reputation’s sake (leader boards)
    3. Track progress (shows how well the participant is doing against a goal)Screen Shot 2016-07-08 at 8.58.35 AM 
    4. Cooperate to compete (people provide an invaluable service to the brand in the form of a 
game)
  1.          Tie Extrinsic Motivators to Something Meaningful: Extrinsic motivators such as badges, 
points, leader boards or even money are on the periphery of the gaming experience. However, they hinge on being rooted in something deeper, like intrinsic motivation (such as a sense of community or doing something socially beneficial). 

  2.            Understand the Game Elements and Features that are Working and Why: Games that are really social and/or built on existing communities (such as Facebook’s Farmville) work well. Another way is by extending the game into the offline world, incorporating the idea of online and offline social challenges with things that are shared and local for the participant. 

  3.   Realize the Importance of Environment, Economics and a Social Sense as Motivators. 
Brands that incorporate these elements within their gaming theory will have an advantage over their competitors if they can tap into as many of these motivational sweet spots as possible.
  4.   Combine Personalization of a Goal with Socialization: Games that help people reach their aspirations are elements of gaming that will offer success for companies that incorporate them. However, keep in mind that if you want to offer rewards to a community, then they should have real value. Scarcity should not be manufactured. 

  5.   Consider Game Mechanics for Peer-to-Peer Trust-Building with Real-WorldScreen Shot 2016-07-08 at 8.58.29 AM Relevance: This includes game-like mechanisms such as share ratios and rating systems, which provide the infrastructure for individuals to prove and make transparent their trustworthiness over time (such as reputation scores in eBay). 

  6.   Be Organic: Follow your community member’s lead, see what they value and build game elements around the tradeoffs/negotiations/exchanges they may naturally be initiating with each other. Be mindful of not creating inherent motivation schemes that go against the natural rewards that exist within the community
  7.   Remember that for Ads, Context Matters: Advertising can work in a variety of ways within games (sponsorships, placements, interactive ads, etc.), but the key is that they must relate (and ideally add value) to the experience game players intend to have in the first place. 

  8.   Ensure that your Game Elements Add Value: The key thought is not to create game elements that add work. Have fun while creating a positive overall experience for the players. 

  9. Understand the Possibilities that Exist for Mobile: There are countless opportunities for mobile to integrate games into traditionally offline experiences. Furthermore, it can create real value when integrating with offline spaces.

How do you incorporate gaming in your community?

 

Marjorie Anderson, Project Management Institute

October 4, 2016 By Jim Storer

podcastWelcome to the latest episode in our community management podcast series, “Conversations with Community Managers” featuring Marjorie Anderson, Community Engagement Specialist, Project Management Institute.

Join TheCR’s founder and principal, Jim Storer and director of marketing, Shannon Abram as they chat with community managers from a variety of industries about a variety of community topics, including:

  1. What’s your best advice for someone just starting out in Community Management?MarjorieAnderson_Polaroid
  2. What are your best practices for increasing community engagement?
  3. How can you survive the zombie apocalypse? (Ok – they might not ALL be community questions…)

Episode #44 features Marjorie Anderson, Community Engagement Specialist, Project Management Institute.  Join us as we chat about engaging internal stakeholders, ah-ha moments in community management and how empathy is a superpower.

Check out episode #44 featuring Marjorie Anderson here:

https://media.blubrry.com/608862/thecr-podcasts.s3.amazonaws.com/MarjorieAnderson_TheCRPodcast.mp3

Podcast: Play in new window | Download

Subscribe: Spotify | RSS

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Did you know you can subscribe to “Conversations with Community Managers” iTunes? You can!

Shirlin Hsu, BCG

September 20, 2016 By Jim Storer

podcastWelcome to the latest episode in our community management podcast series, “Conversations with Community Managers” featuring Shirlin Hsu, Global Communities Strategy and Enablement Manager at BCG.

Join TheCR’s founder and principal, Jim Storer and director of marketing, Shannon Abram as they chat with community managers from a variety of industries about a variety of community topics, including:

  1. What’s your best advice for someone just starting out in Community Management?
  2. What are your best practices for increasing community engagement?Shirlin_Tradingcard_Front
  3. How can you survive the zombie apocalypse? (Ok – they might not ALL be community questions…)

Episode #43 features Shirlin Hsu, Global Communities Strategy and Enablement Manager at BCG. Join us as we chat about how to drive adoption in internal communities, tips for running an advocacy program, and how to set your members up to succeed when interacting with your community.

Check out episode #43 featuring Shirlin Hsu here:

https://media.blubrry.com/608862/thecr-podcasts.s3.amazonaws.com/ShirlinHsu_TheCRPodcast.mp3

Podcast: Play in new window | Download

Subscribe: Spotify | RSS

available on itunes—-

Did you know you can subscribe to “Conversations with Community Managers” iTunes? You can!

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