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The State of Community Management 2011

Best Practices from Community, Social Media, & Social Business Practitioners

In 2011, social business came of age as organizations got serious about executing in a new, more interactive and collaborative way. These organizations understand that using social technologies successfully requires both business process adaptation and people that understand how to manage these new social environments – at both a tactical and a strategic level. The conversation is no longer primarily about technology but about doing business effectively in a new communications environment. Community management is a critical element of managing networked environments effectively.

Thank you to our sponsors Acquia, Enterprise 2.0, Farland Group, Igloo Software, Moxie Software, Rosetta, and Social Media Today who made it possible to widely distribute this report.

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All previous State of Community Management reports are available to members of TheCR Network for free as part of your membership.

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All previous State of Community Management reports are available to TheCR Library subscribers for free as part of your annual subscription.

Download all our SOCM research here.

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The State of Community Management Toolkit includes downloads of all 11 years of the SOCM research, as well as additional related models and content for $99.

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