Lessons from Community and Social Business Leaders
The 2012 State of Community Management report examines the continued evolution of the social business industry and analyzes organizational patterns and lessons learned from industry leaders and practitioners.
This year we have learned enough to provide a more prescriptive view of the path organizations take as they operationalize a community approach and therefore structured the report by organizational maturity stage. We lay out the artifacts, organizational patterns, initiatives, and resources we see organizations use as they move from those wobbly early days to a structured and methodical approach to real impact and then finally, to transformative business changes.
Thank you to our sponsors Protiviti, Ektron, Enterprise 2.0, Fleishman-Hillard and IBM.
Download the Report:
The full State of Community Management 2012 report is available for free exclusively for members of TheCR Network.
Members:
Not a member?
You can access all eight years of State of Community Management Research in the The State of Community Management Toolkit which includes downloads of all eight years of the SOCM research, as well as additional related models and content for $99.
