Community Case Study: Newark element14

Using ROI to Gain Executive Support

Shared by Dianne Kibbey, Global Head of Community and Social Media

Element14 is an online community of over half a million engineers, makers, educators and students where members can connect, learn, create, and inspire.

The element14 team sought to provide tangible ROI to help executives understand the financial value the community provides to drive revenue.

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Community Case Study: Newark element14

Using ROI to Gain Executive Support

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