Electronic Arts Inc., a leading global interactive entertainment software company, delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones and tablets to hundreds of millions of players worldwide. With an online gaming network that is home to … [Read more...]
How can I use gamification to increase community engagement?
Gamification is the skill of understanding what game-based motivators may drive community members and how to use those motivators to help members get value out of the community that they may not initially recognize. Often times gamification efforts appear in the form of points, badges, or 'games' … [Read more...]
Ensuring Consistent Brand Voice through Community Governance
When we talk about the eight competencies of the Community Maturity Model people tend to get really excited about the work they do for culture, or content and programming. There are even those among us (Jillian, I'm looking at you!) that get super fired up about metrics and measurement. Policies and … [Read more...]
Tips from H&R Block: How to Write a Winning Lithy
For a long time Lithium user and community professional, there are few things as sweet as winning a Lithy. It feels like just yesterday I was standing shoulder to shoulder in an exuberant and well-dressed crowd of peers, excitedly clutching my glass of champagne, and reveling in the atmosphere of … [Read more...]
Introducing: Community Case Studies from TheCR Network
The number one request we get from community practitioners is to hear the stories of other people, facing the same challenges they are. And it's not just anecdotal - our research has shown that while every community is different, data proves that communities with different use cases face similar … [Read more...]
Improving Community Sentiment: Taking a Community from Hostile to Happy
When community sentiment is good, it often gets taken for granted. When it's bad, it's clear that it is one of the biggest barriers to success and value. What's not always clear is this: you CAN create the community environment you want. The Community Roundtable collaborated with a well-known brand … [Read more...]
Community Management Case Study: The Evolution of a Community Advocacy Program
One of the perks of being a member of TheCR Network is access to fresh community management programming every week. Our community manager, Hillary Boucher, does an amazing job of tracking down interesting and engaging case studies from every stage of the community journey. This past year Hillary … [Read more...]
Does my community need a water cooler? How community managers leverage TheCR Network
By Shannon DiGregorio Abram, Relationship Manager at The Community Roundtable. (This is a new series sharing real examples of how different community managers leverage the power of TheCR Network. If you're interested in a specific case study please let us know.) One of the greatest … [Read more...]
Faces of Community Management: Luke Sinclair, Sitrion
By Shannon DiGregorio Abram, Relationship Manager at The Community Roundtable. Another month in the books and another chance to share with you a new Faces of Community Management profile. This month we're highlighting Luke Sinclair, Director of Community Management at Sitrion and member of TheCR … [Read more...]
Webinar Recap: Community Manager Spotlight with Maggie McGary
By Shannon DiGregorio Abram, Relationship Manager at The Community Roundtable. Last month we were lucky enough to sit down with Maggie McGary, Web & Social Media Administrator at AOTA. Maggie is a community veteran - and has been an active member of The Community Roundtable since our inception … [Read more...]
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