Welcome to the 15th edition of the State of Community Management research, brought to you by The Community Roundtable! We are thrilled to share this year's research report - the State of Community Management 2024 with you. When we first published the State of Community Management research in … [Read more...]
What’s the best way to spend your content and programming budget?
The Community Maturity Model’s™ Content & Programs competency concerns the twin foundational pillars of any thriving community program: content and programs. These are the essential components that attract and retain members. High-quality content is critical to create interest and engagement … [Read more...]
Focus on relationships to build strong communities.
Kyle Pitocchelli is a business strategist and coach, a design thinker, and a functional movement coach. As a member of our Research Advisory Board, he offered guidance and expertise on our community management competency data. Here he shares three thought on the state of community management as … [Read more...]
Three Trends in Community Management in 2023
Community is an always-evolving field. Explore three trends on community management in 2023 with this detailed look at how community professionals self-report on their program. Our research shows that community teams are not immune to the global economic slowdown and staffing cuts seen in 2023, … [Read more...]
Communities are behavior change-makers.
Communities are behavior change-makers. When you give people a faster, easier, or more effective way to do something, they typically adopt this new approach. Our 2023 State of Community Management research showed that external-facing communities continue to grow across nearly all behaviors we index. … [Read more...]
Community Ecosystem Map: My framework for mapping content and programs
Bri Leever, Community Builder and Contributor to the 2023 State of Community Management Report shared her framework for planning effective content and programs - the Community Ecosystem Map. Call to Action At the top is where we put the three calls to action. I like to start with 1) get … [Read more...]
Growing Organizational Interest in Community Metrics
The Metrics & Measurement competency of The Community Maturity Model™ helps organizations understand the “why” of social approaches and the results they see when they do. Community teams are often responsible for collecting, analyzing, and reporting back to the organization, which evolves as the … [Read more...]
Don’t Let Your Community Get Stale
The Tools competency of the Community Maturity Model™ considers the technical architecture of an organization, and how social technologies and community tools fit into it. Tools can be anything that provides efficiencies or leverage and require investment (both for the tool itself and for the … [Read more...]
Melissa Westervelt on Policies and Governance
Community Conversations is a long-running podcast highlighting community success stories from a wide variety of online community management professionals. Episode #89 of Community Conversations features Melissa Westervelt, Product Manager, Digital Engagement at Cambridge Associates. On this … [Read more...]
Interested in Growing Your Community? Become an Enabler!
Community managers are often connectors by default - it takes a certain type of person to excel at the role. People with high EQ tend to thrive. Our research has shown that community leaders with a network of communities are more likely to provide enabling resources to their organization than … [Read more...]
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