The rise of communities as a powerful tool for behavior change has brought with it no shortage of new platforms and technology. There are large enterprise level platform providers, smaller niche offerings, community offshoots of major social and CRM platforms, and hybrid community-collaboration … [Read more...]
Want to increase engagement? Welcome new community members… and then follow up!
One of the most consistent findings in our State of Community Management research is on the impact of new member programs on getting new members to engage in a community. It makes sense - having someone welcome you, give you some ground rules on behaviors, give you a tour of the community, etc., … [Read more...]
Community Hiring Is Not Keeping Up
Community management skills are increasingly required for all management roles. That has not resulted in a corresponding increase in community hiring. Communities Are Now Strategic Executives finally see communities as intriguing options for solving their organization’s hairiest issues - from … [Read more...]
Do online communities need dedicated budgets? YES!
One of the questions we ask each year in the State of Community Management survey is whether communities have their own budget. It may not seem like a big deal – and to some community leaders, dealing with the budget process might sound unappealing. However, we consistently see correlations … [Read more...]
Online communities have executive attention – and expectations.
Need a sign that communities are in the spotlight? Look at where communities fit into organizations. In the State of Community Management 2017, we asked more than 300 community professionals where their communities fit in the structures of their organization. Communities today can be housed … [Read more...]
Do communities spend more on people or platforms?
Here’s an interesting piece of data from the SOCM 2017: for the first time, communities say they are spending more on people than on technology. That’s right - by a narrow margin, organizations with dedicated community budgets said they spent slightly more on community management salaries and … [Read more...]
Why don’t executives take part in community?
Executive engagement has long been considered a critical element of community growth. But getting executives to be truly involved in communities has been a tremendous challenge for community managers. So what’s keeping executives from jumping in, even when they think community is a critical … [Read more...]
Quantify value, not vanity: The SOCM 2017 is out!
Eight years ago, when Jim Storer and Rachel Happe founded The Community Roundtable, it was the beginning of understanding that the “art” of community management had a lot of science in it - repeatable best practices that can separate the best communities from the rest. Each year since then, we … [Read more...]
Assess your Community Management Maturity
Eight years. The Community Roundtable has been doing its annual research on the landscape of community management for close to a decade. We have learned a lot in that time and this research has contributed to the discipline by: Consolidating and determining standard practices within … [Read more...]
Building community in uncertain times
These are difficult times online. The first week of the Trump Administration, whether you are in favor of or opposed to his policies, have swamped social media and many communities with debates, discussions, and diatribes that can overwhelm any other conversation. It's a tricky time for … [Read more...]
- « Previous Page
- 1
- …
- 5
- 6
- 7
- 8
- 9
- …
- 16
- Next Page »
