"Brands that can rock visual media will find themselves market leaders," says Ekaterina Walter, Social Media Strategist for Intel in a Fast Company article. You may think that applies only to Marketing. But it doesn't because if a picture is worth 1,000 words and interactive experience is probably … [Read more...]
TheCR Live and SXSWi: Community Management IRL
Wow! Just over three years ago Jim and I started The Community Roundtable believing that communities had a bright future in enterprises and that they would change business strategy and value chains. We knew that the individuals who worked in the social and community sphere would need support, … [Read more...]
The Role of the Community Strategist: #cmgrchat Recap
Yesterday's weekly twitter chat (#cmgrchat) with community manager's focused on the role of the Community Strategist and there was consensus on what the role of a community strategist was vs. a community manager. So while the community manager is often actively … [Read more...]
Online Communities and Getting Social Buy In
If you haven't had a chance to see the podcast series Socious is doing around online communities with business results, you should definitely check it out. There is some really good information there including this video with our own Rachel Happe: In this session they covered: Business … [Read more...]
Summer Reading List
In the summer many of us find ourselves away from the office with some downtime or perhaps in the office but without access to vacationing colleagues who we need to collaborate with to finish work. For those of you who find yourself with some time that you'd like to use to catch up on … [Read more...]
Building a Social Business: Start with Email Changes
Social business is all great in theory and recent studies show that executives now think it is a key strategic initiative for them... but that doesn't help those tasked with figuring it all out know where to start. I often say that people come to communities for content and stay for relationships. … [Read more...]
Content Tips For Busy Community Managers
Today’s guest blog post comes from Peter Staal, the online communications manager for LeasePlan in the Netherlands who was one of The Community Roundtable’s scholarship recipients for our most recent community manager training course. Here is some of what he learned: Content is king. … [Read more...]
Giving Your Community A Vacation – And a Break
It's summer. The weather is warm and the beach and lakes are calling. It is not the time to force engagement just because organizations like to see everything go up and to the right. And yet, there is a persistent anxiety among community managers that they must always be on and always connected - if … [Read more...]
What Community Managers Can and Should Learn From Each Other
Written by Rachel Happe, Co-Founder and Principal of The Community Roundtable I have long joked that when I go to social media events I am the 'enterprise' person and when I go to enterprise & collaboration events I am the 'social media' person. The reality is that I am very fortunate to be … [Read more...]
What’s Changed in Community Management? TheCR Network Members Weigh In
As The Community Roundtable reached our 3-year anniversary, we reflected on how much had changed in 3 years. It was a time: • Before the phrase Social Business was coined • When your Twitter stream was manageable and you were able to really connect with others there • When social networking was … [Read more...]
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