Many community managers don’t want to overburden their most active members with extra duties that could make them feel used or make them less active in the community. They don’t have the budget or authorization to provide needed training and resources for advocates (or superusers, power users, top … [Read more...]
The Hidden Work of Community Teams
Community management work is evolving along with roles - and evolving rapidly. As all communications become networked, community engagement and management is a discipline that everyone needs to cultivate to be successful. I've long said that community management is the future of all management - … [Read more...]
Community Management Skills That Matter: Business
Community Management Business Skills: Integrating community into the organization Not surprisingly, the value of community management business skills grows as community managers more effectively integrate their communities with their overall organization. Directors of Community are … [Read more...]
Shopping for an online community platform?
The first time I evaluated an online community platform was in 2011 for a large, customer-facing application. At the time there were only a handful of best-in-class providers. The good news for the community platform shopper today is there are more good options to choose from. The bad news is you’ll … [Read more...]
Gaps in Strategy Contribute to Community Professionals’ Burnout
If you work in community management, chances are that you’ve felt burnt out recently – according to the State of Community Management 2018 Report, 45% of community professionals have felt that way in the past year alone. Do you ever think about why that is? To put that 45% in perspective, almost … [Read more...]
The Cross-Functional Impact of Communities
Executives are struggling with how to rapidly transform their organizations. There is so much that needs to be addressed and so quickly, that it's challenging to know where to start.Communities point to a possible approach. Community impact is broad and deep Communities are reaching the breadth … [Read more...]
Communities Empower Individuals
Communities enable human potential I believe in the power of communities to enable human potential. To thrive, we all need support and challenge. We often receive those messages best from our peers. What does it mean to thrive? To me, that means we continuously learn and apply what we are … [Read more...]
Communities are Change Agents
Resiliency and the ability to change quickly are becoming key competencies for all organizations as new technologies create rapidly changing market conditions. Organizations need to acquire and apply new knowledge faster, and the more traditional learning and professional support mechanisms cannot … [Read more...]
CMGT 101: Community UX
Note: This content appears in a slightly different form in our ebook: CMGT 101: 17 CommunityLeaders Share Their Secrets for Success.CMGT 101 is packed with engagement ideas, governance tips, career advice, and more from community leaders working at innovative organizations like CA Technologies, … [Read more...]
Harnessing the Super Power of Community Advocates
If you don’t already have a superuser program in place you might consider putting that on your 2022 to-do list. Our State of Community Management research shows that when a member of an Average External Community shifts from a passive recipient of information to an active … [Read more...]
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