If you work in community management, chances are that you’ve felt burnt out recently – according to the State of Community Management 2018 Report, 45% of community professionals have felt that way in the past year alone. Do you ever think about why that is? To put that 45% in perspective, almost … [Read more...]
The Cross-Functional Impact of Communities
Executives are struggling with how to rapidly transform their organizations. There is so much that needs to be addressed and so quickly, that it's challenging to know where to start.Communities point to a possible approach. Community impact is broad and deep Communities are reaching the breadth … [Read more...]
Communities Empower Individuals
Communities enable human potential I believe in the power of communities to enable human potential. To thrive, we all need support and challenge. We often receive those messages best from our peers. What does it mean to thrive? To me, that means we continuously learn and apply what we are … [Read more...]
Communities are Change Agents
Resiliency and the ability to change quickly are becoming key competencies for all organizations as new technologies create rapidly changing market conditions. Organizations need to acquire and apply new knowledge faster, and the more traditional learning and professional support mechanisms cannot … [Read more...]
CMGT 101: Community UX
Note: This content appears in a slightly different form in our ebook: CMGT 101: 17 CommunityLeaders Share Their Secrets for Success.CMGT 101 is packed with engagement ideas, governance tips, career advice, and more from community leaders working at innovative organizations like CA Technologies, … [Read more...]
Harnessing the Super Power of Community Advocates
If you don’t already have a superuser program in place you might consider putting that on your 2022 to-do list. Our State of Community Management research shows that when a member of an Average External Community shifts from a passive recipient of information to an active … [Read more...]
Using a Playbook to Support Community Manager Success
If you’ve played team sports for any period of time, youmight be familiar with using a playbook – and with good reason. No matter how strong your individual skills, knowing what you and your fellow team members can and should be doing in a given situation gives you a leg up on your competition. … [Read more...]
Community Management Skills That Matter: Technical
Technical Community Management Skills: Designing and building effective communities Technical skills are unique in that they are most easily outsourced and often score lower than their true importance because not everyone on a team needs each specific skill. But as noted in our Community Careers … [Read more...]
Community Skills in Internal vs. External Communities
In The State of Community Management, our comparison of internal and external communities described them as “similar, but different.” That holds true for internal and external community professionals as well. Our research finds that, when you focus on active members, the engagement profile of … [Read more...]
Community Management Skills That Matter: Content
Content: Ensuring the community is generating value Community Managers place the highest relative value on content skills, although all three key roles give writing and communication high marks. Community managers’ content skills are focused on the development and production of community content and … [Read more...]
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