Inheriting a community with 39,000 members sounds like a dream come true, except for when the engagement rate is <1% — oh, and a lot of the members are upset because they were moved to a new platform without warning or resources. Welcome to the world of Extreme Networks when Sam Pirok started as … [Read more...]
5 Tips for Launching an Online Community
The idea of not planning for a grand launch day for your online community is hard to consider. You've spent months project managing and planning for the launch, so of course, you want to celebrate! But, having a huge to-do to launch a new community can set up unrealistic expectations that tend to … [Read more...]
Community Conversations – Episode #80: Marjorie Anderson
Community Conversations is a long-running podcast highlighting community success stories from a wide variety of online community management professionals. Episode #80 of Community Conversations features Marjorie Anderson, Product Manager, Digital Communities at Project Management Institute, … [Read more...]
5 ways to plan effective content and programming for your online community
Our State of Community Management research has shown that 69% of community programs count content and programming in their community metrics, but only 6% of their budgets go to online community content and programming. Content and programs are the lifeblood of a successful community program. Content … [Read more...]
Five Ways New Member Programs Impact Long-Term Engagement in Your Community
One of the most consistent findings in our State of Community Management research is on the impact of new member programs in getting increased long-term engagement. It makes sense – having someone welcome you, give you some ground rules on behaviors, give you a tour of the community, etc., … [Read more...]
5 Critical Hiring Characteristics for Community Management Roles
Looking at community job descriptions, it’s clear there are some characteristics that are prized by hiring managers. While empathy, communication skills, and collaboration have always been a component of a community professional’s responsibilities, the growing recognition of the need for … [Read more...]
Foundations Of Community Success
Over the last two years, the place of community in organizations shifted, with community programs becoming a commonly required investment at all types of companies. The COVID-19 pandemic tipped communities from a nice-to-have to a must-have. Suddenly, the value of connecting employees and … [Read more...]
The Evolution of Customer Communities
In 2021, online communities are table stakes for brands that want to connect and engage with their audience. Community professionals are now handed the task of not just connecting with a brand’s audience, but deciding what kind of engagement is needed, and how to build a long-term strategy to … [Read more...]
Meet TheCR Team | Anne Mbugua
Community Management Fellow At-a-Glance: Member Since | 2021Superpower | Conscientious#teamcat or #teamdog | #teamdog Anne's interest in community management comes from my fascination with growth, building relationships, connecting people, and being helpful. You can ask Anne about: Solo … [Read more...]
Community Centers of Excellence Enable Distributed Leadership
What is a Center of Excellence? Centers of Excellence are groups that are charged with enabling their organizations with a specific practice or expertise and often have other names, whether that is an Enablement Group, Adoption Team, or Internal Consulting. Historically, this has not been the … [Read more...]
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