In 2021, online communities are table stakes for brands that want to connect and engage with their audience. Community professionals are now handed the task of not just connecting with a brand’s audience, but deciding what kind of engagement is needed, and how to build a long-term strategy to … [Read more...]
The Role of Communities in Innovation
Communities play a critical role in innovation. Whether in the middle ages or now cities, in particular, are critical to innovation. Cities are a type of community that produces a high cadence of collisions between a diverse set of individuals. This collision of people and ideas allows people to … [Read more...]
The Link Between Communities and Innovation
By Shannon DiGregorio Abram, Relationship Manager at The Community Roundtable. Innovation is always a hot-button topic in the technology world - but what about in community management? Besides the use of an innovative technology how can community managers and social business strategists help … [Read more...]
