Few teams know their community ROI Our State of Community Management research revealed that despite the high returns we calculated, only 41% of those surveyed say that they are able to calculate value in any way themselves, and only 23% have taken the next step to calculating ROI for their community … [Read more...]
CMGT 101: Community Value Statements
Note: This content appears in a slightly different form in our ebook: CMGT 101: 17 CommunityLeaders Share Their Secrets for Success.CMGT 101 is packed with engagement ideas, governance tips, career advice, and more from community leaders working at innovative organizations like CA Technologies, … [Read more...]
Quantify value, not vanity: The SOCM 2017 is out!
Eight years ago, when Jim Storer and Rachel Happe founded The Community Roundtable, it was the beginning of understanding that the “art” of community management had a lot of science in it - repeatable best practices that can separate the best communities from the rest. Each year since then, we … [Read more...]
Friday Roundup – Capturing the Value of Community
By Amy Turner, The Community Roundtable Communities serve a number of strategic uses, so it can be hard to come up with the metrics that best demonstrate how the community delivers on that strategy. But one thing is certain – the basic activity metrics – logins, visits, and such – won’t capture … [Read more...]
SOCM Fact # 9 – Community Managers Matter
By Shannon Abram, Relationship Manager at The Community Roundtable. If 2014 had a theme at TheCR it might have been "Community Managers are important." I know - it seems obvious, and if you are reading here then chances are you too think that community managers are important, but time and time … [Read more...]
Measuring the Value of Communities
By Maggie Tunning, Learning and Culture Manager at The Community Roundtable. It’s the last week to take the 2014 State of Community Management survey! Have you shared your community insights? If you work with an online community we would love to hear from you - you can take the survey here … [Read more...]
Friday Roundup – Building Value for 2014
As we head into the new year we're paying special attention to building value in our communities in 2014. Over the last week week we looked at resources you can use when you're building a social or community program, the value of social business and how to articulate the power of community … [Read more...]
Building Value: Articulating the Power of Community Management
Over and over we hear from members and peers that articulating the value of a thoughtful and well-executed community program is one of the hardest parts of their job. Sure - wrangling tough community members isn't a walk in the park, and no one likes a troll, but condensing the power of community … [Read more...]
