Why is Culture Change Such a Strategic Priority? Culture change is a hot topic in organizational development and leadership circles and for good reason; there is finally a growing understanding of its impact on the performance of organizations. The economics of culture change is driven by … [Read more...]
The Impact of the COVID Crisis on Community Teams
Every year, in the spring, we produce the State of Community Management report and we typically collect the data for that report in the early part of each year. This year followed that pattern so we were done collecting data before the COVID crisis hit. We knew we needed to understand how the COVID … [Read more...]
2020 SOCM Report: Changing the Way the World Works
It's a bold statement, that communities are changing the way the world works. On the other hand, it is about time. Changes in society, the economy, technology, health, and the environment are revealing gaping cracks in our organizational governance model, our leadership approach, and how we … [Read more...]
We are here, and we are listening.
"In a racist society, it is not enough to be non-racist, we must be antiracist.” — Angela Davis … [Read more...]
Communities Enable Thriving and Adaptive Ecosystems
Communities are often mistaken as approaches for a single use case – and they can be successful that way. “The community is a really critical tool in helping us to expand our audience and bring more traffic to our website, in a way that no amount of marketing can do.” Allison Dolan, … [Read more...]
How can I use community to remove bottlenecks from my organization?
In an increasingly networked world, customers and members expect answers to their questions in near-real time. Community programs provide a way to empower individuals to collaborate, share, and learn, while removing bottlenecks that can arise when multiple people are involved in a project … [Read more...]
Jennifer Erzen on the (Not So) Secret Powers of Community
Join the community experts at The Community Roundtable as they chat about online community management best practices with a wide range of global community professionals. Topics include increasing online audience engagement, finding and leveraging executive stakeholders, defining and calculating … [Read more...]
Five Best Practices for Onboarding New Members
How you welcome your new members matters - one of the most consistent findings in our State of Community Management research is on the impact of onboarding programs on getting new members to engage in a community. It makes sense – having someone welcome you, give you some ground rules on … [Read more...]
How can I use our community to empower members?
When individuals are inspired, engaged, and empowered they fuel a self-reinforcing positive feedback loop. Success breeds success because people see engagement rewarded, which in turn increases how comfortable they are engaging in the community themselves. People live up or down to the … [Read more...]
I don’t have the budget to add new staff to my community team but I’m going crazy.
There is a good chance your online community is busier than ever. With millions of employees working that #suddentlyremote life, brands scrambling to handle service and support requests online, and a lot of people with free time on their hands, online community managers have a lot of work to do, and … [Read more...]
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