By Rachel Happe, Co-Founder The Community Roundtable If you work in the community or digital space, it's been impossible not to follow the turmoil at Reddit during the last week. It is cause for a lot of anxiety in the community space because until this turmoil hit, Reddit was viewed as community … [Read more...]
Engagement and Community Architecture
By Rachel Happe, Co-Founder of The Community Roundtable Most of us who drive cars stick to driving on roads. Why? They helps us get where we are going faster - even though the route is rarely a straight line between where we start and our destination. We could try and take a more direct route but … [Read more...]
Facebook Pages and How Social Networks Lost Their Way
By Rachel Happe, Principal & Co-Founder, The Community Roundtable I have long thought that Facebook has been on a slippery path, because while it revolutionized the communications and engagement model from a linear transaction to a networked flow, Facebook's founders built a traditional, … [Read more...]
Is Your Community Approach a Hollow Bunny?
By Ted McEnroe, The Community Roundtable Yesterday was Easter and for many kids, that means lots of candy. But when I was a kid, I remember the disappointment of certain candy too. The biggest one? That big, delicious looking chocolate bunny in the basket wasn’t all that it was cracked up to be. … [Read more...]
Fighting the sophomore slump in your community planning
By Ted McEnroe, The Community Roundtable Welcome to the second full week of 2015. Remember the vim and vigor with which you sat down at your desk last week? The whole year was ahead of you. A clean slate. You laid out a dozen priorities for the year and… haven’t started any of them. Last week … [Read more...]
2015: The Year Community Management Goes Mainstream
By Rachel Happe, Co-Founder of The Community Roundtable 2014 was a great year for community management generally and for The Community Roundtable specifically. Because of that, I spared you a year-end wrap up (you are welcome), but I do think it is worth taking the opportunity a new year presents … [Read more...]
Selling the Value of Community Management to the C-Suite
Far from being a discipline thrust on the most junior member of the marketing team, community management is the future of all management. The ability to inspire and generate value from networks is what will enable organizations to truly take advantage of a digitally connected, global population. … [Read more...]
Stop the Technology Madness – Organizational Cultures Are Decades Behind
By Rachel Happe, Co-Founder of The Community Roundtable. Recently the term ‘Digital Transformation’ keeps popping up as the latest buzzword bandied about by analysts and vendors and every time I hear it, I twitch just a little bit. We’ve been here before. Remember the dot-com craze? The term … [Read more...]
I need to build a community strategy. Where do I start?
By Shannon DiGregorio Abram, Relationship Manager at The Community Roundtable. Whether you are starting from scratch with a new community, or taking over an existing community that could use some love there is a good chance you'll be tasked with building a community strategy. This can be both … [Read more...]
Friday Roundup: Building Reputation
By Shannon DiGregorio, Relationship Manager at The Community Roundtable. Build Month at The Community Roundtable continued this week with a look at how you can build reputation in social and community initiatives. Whether you're focused on becoming a social strategist or augmenting your skills … [Read more...]
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