The Community Roundtable

Empowering global community leaders with research-backed resources, training, and tools.

  • About Us
    • Our Values
    • Our Team
    • Our Clients
      • Client Success Stories
    • Community Leadership Awards
      • Community Leadership Awards 2024
      • Community Leadership Awards 2023
      • Community Leadership Awards 2022
      • Community Leadership Awards 2021
  • Services
    • Benchmarking and Audits
      • Community Performance Benchmark
      • Community Readiness Audits
      • Community ROI Calculator
      • The Community Score
    • Models and Frameworks
      • Community Maturity Model™
      • Community Engagement Framework™
      • Community Skills Framework™
      • Community Technology Framework™
      • The Social Executive
  • Research
    • The State of Community Management
      • SOCM 2024
      • SOCM 2023
      • SOCM 2022
      • SOCM 2021
      • SOCM 2020
    • Community Careers and Compensation
    • The Community Manager Handbook
      • 2022 Edition
      • 2015 Edition
    • The Social Executive
    • Special Reports
    • Case Studies
  • Events
    • Connect
      • Connect 2024
      • Connect 2023
      • Connect 2022
    • Community Technology Summit
    • Professional Development
    • Resource Bundles
    • Upcoming Events
    • Community Manager Appreciation Day
      • Community Manager Appreciation Day 2025
      • Community Manager Appreciation Day 2024
  • I’m looking for…
    • Community Engagement Resources
    • Executive Support Resources
    • Community Reporting Resources
    • Platform and Technology Resources
    • Community Strategy Resources
    • Community Programming Resources
    • Community Career Resources
    • Something Else
      • Vendor Resource Center
      • Community FAQs
      • Community Management Podcasts
        • Community Conversations
        • Lessons From The NEW Community Manager Handbook
      • Community 101
        • Community Management Glossary
        • Community Management FAQs
      • Case Studies
      • Community Webinars
  • Community
    • The Network
      • Member Login
      • Join The Network
      • Roundtable Call Library
    • The Library
      • Subscriber Login
      • Subscribe to The Library
  • Blog

Jennifer Erzen on the (Not So) Secret Powers of Community

May 12, 2020 By Jim Storer


Join the community experts at The Community Roundtable as they chat about online community management best practices with a wide range of global community professionals. Topics include increasing online audience engagement, finding and leveraging executive stakeholders, defining and calculating online community ROI and more. 

Episode #71 features Jennifer Erzen.

In this episode of the podcast, Jennifer shares her journey through community roles in IT, HR, and Communications, and offers ideas for not just making do with the changes using online collaboration tools force, but leveraging them for increased efficiency and productivity. She also shares her secret community management weapon: the telephone.

Listen Now:

https://media.blubrry.com/608862/thecr-podcasts.s3.amazonaws.com/CWCM_Podcast_JenniferErzen_71.mp3

Podcast: Play in new window | Download

Subscribe: Spotify | RSS

Listen to more episodes of Conversations with Community Managers.

About Conversations with Community Managers*
To better reflect the diverse conversations our podcast covers we’ve changed the name of our long-running series to Community Conversations.
Community Conversations highlights short conversations with some of the smartest minds in the online community and social business space, exploring what they’re working on, why they do what they do, and what advice they have for you.
These episodes are a great way to begin to understand the nuances of community strategy and management.
Each episode is short (usually less than 30 minutes) and focuses on one community management professional.

Ensuring Consistent Brand Voice through Community Governance

September 13, 2017 By Jim Storer

When we talk about the eight competencies of the Community Maturity Model people tend to get really excited about the work they do for culture, or content and programming. There are even those among us (Jillian, I’m looking at you!) that get super fired up about metrics and measurement. Policies and governance tends to get overlooked, which is crazy since our research shows that paying attention to the policies in place in your community has a big impact.

This case study from Aetna illustrates how having a comprehensive governance strategy for your community can ensure a consistent brand voice. You’ll learn how Aetna uses a community playbook, comprehensive social media training, and regular social media audits to achieve their community governance goals.

Download the free case study now. 

Erin Winker on Transitioning into Community Management

June 30, 2015 By Jim Storer

Welcome to the latest episode in our community podcast series, “Conversations with Community Managers.”

Join TheCR’s Jim Storer and Shannon Abram as they chat with community managers from a variety of industries about their community journey. They ask the community questions you want to know the answers to, including:

  1. What’s your best advice for someone just starting out in Community Management?
  2. What are your best practices for increasing community engagement?
  3. How would you survive the zombie apocalypse? (Ok – they might not ALL be community questions…)

Episode #28, features Erin Winker, a community manager at Aetna. Podcast highlights include:

  • Advice for transitioning into community management from a more traditional marketing or communications role
  • The differences between traditional communications and community management
  • An overview of the power of plain language in community management

 

https://www.communityroundtable.com/wp-content/uploads/2015/06/Conversations-with-Community-Managers.mp3

Download this podcast.

Subscribe to this podcast series.

Know someone we should have a conversation with? Let us know!

About Conversations with Community Managers*
To better reflect the diverse conversations our podcast covers we’ve changed the name of our long-running series to Community Conversations.
Community Conversations highlights short conversations with some of the smartest minds in the online community and social business space, exploring what they’re working on, why they do what they do, and what advice they have for you.
These episodes are a great way to begin to understand the nuances of community strategy and management.
Each episode is short (usually less than 30 minutes) and focuses on one community management professional.

https://media.blubrry.com/608862/communityroundtable.com/wp-content/uploads/2015/06/Conversations-with-Community-Managers.mp3

Podcast: Play in new window | Download

Subscribe: Spotify | RSS

Community best practices

Resources for the people who build online communities.

ABOUT US
Our Values
Our Team
Our Clients
Careers

RESOURCES
Vendor Resource Center
Podcasts 
Community 101
Case Studies
Webinars

PRODUCTS AND SERVICES
Benchmarking and Audits
Models and Frameworks
Research
Professional Development

QUICK LINKS
Blog
Newsletter
About The Network
About The Library
About The Academy

LOGIN
The Network
The Library
The Academy

Contact
Support
Partnership
Inquiries
Subscribe to
Our Newsletter