Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Jim Storer and Shannon Abram as they chat with community managers from a variety of industries about their community journey. They ask the community questions you want … [Read more...]
Why don’t executives take part in community?
Executive engagement has long been considered a critical element of community growth. But getting executives to be truly involved in communities has been a tremendous challenge for community managers. So what’s keeping executives from jumping in, even when they think community is a critical … [Read more...]
Throwback Thursday – The Social Executive, or Easy Executive Engagement
By Shannon Abram, The Community Roundtable We hear from too many community pros that they work tirelessly on programs, spend countless hours interacting and engaging with their community members, and even working to define and strategize around community strategy and roadmaps - only to be met … [Read more...]
Six Tips for Selling Social Media and Community to the C-Suite
By Amy Turner, The Community Roundtable Need some help convincing executives why your organization needs to be more active in social media and community? TheCR Network spoke with Jaime Punishill and discussed practical strategies for selling these important social functions to the C-Suite. Set … [Read more...]
Who’s the most valuable group for your community engagement? (It’s not your CEO.)
By Ted McEnroe, Director of Research and Training Who is the person you most need involved to create a successful online community (other than a full-time community manager)? It's not your CEO. Or anyone else in the C-suite. Our State of Community Management research finds that while … [Read more...]
My community is great! Why is it failing?
One possible reason? Because you're working in isolation. Learn to connect your community with your organization with Community Program Essentials! By Ted McEnroe, Director of Research and Training, The Community Roundtable You’ve probably been there at some point. You run (or are a member of) … [Read more...]
Executive Engagement in Three Venn Diagrams
By Rachel Happe, Principal at TheCR I admit it, I’m a bit wonky. I really love Venn Diagrams, in part because I think most of the interesting things in life happen at intersections. When I was asked to speak to a group of women about my online presence last week, I found myself using three Venn … [Read more...]
Three truths of successful communities – the SOCM2014 in review
By Ted McEnroe, Director of Research and Training, The Community Roundtable The State of Community Management 2014 marked a major step in the evolution of the quantitative ways we were able to assess what worked in community management - and in successful communities. The prior year, the State of … [Read more...]
State of Community Management Monday Fact #4: Executive Engagement
By Ted McEnroe, The Community Roundtable Getting executives engaged in community has been a challenge for community managers since the beginning of community management. For every social CEO out there, there are dozens of C-suite members who "don't have time," "don't feel the need" or "don't see … [Read more...]
Friday roundup: Connecting with executives
By Ted McEnroe, The Community Roundtable Executive engagement is always a popular topic in community - and sometimes divisive. "You must get the CEO involved," says one camp. "Don't waste your time with hesitant executives," suggests another. Of course, the research demonstrates it's not as … [Read more...]
