Great engagement can be the differentiator between stagnation and growth for a brand. Communities are a proven catalyst in propelling engagement if driven properly. In recent research, the impact of a community with advanced strategy was 100% positive. Khoros has collaborated with The Community … [Read more...]
Podcast: SOCM 2019 Highlight – Communities Propel Engagement
Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Shannon Abram as she chats with Rachel Happe, Principal and Co-Founder of The Community Roundtable, and Jeff Ross, Community Manager at Humana about the State of … [Read more...]
Trends in Community Management Staffing
34% of community professionals surveyed in the State of Community Management 2019 are still on teams of one, with the average community team now at six individuals, four of whom are full-time. Surprisingly, the size of a team currently does not show consistent correlation to use case, the number … [Read more...]
Inconsistency in Community Roles Creates Uncertainty
Community roles are more differentiated than they were just a few years ago, but they still lack consistency and rationalized salaries. Our sample includes individual contributors all the way up to vice presidents and over a third of community teams include more specific roles, including community … [Read more...]
Communities Enable Thriving and Adaptive Ecosystems
Communities are often mistaken as approaches for a single use case – and they can be successful that way. For decades, online communities used in a business context were often focused on customer support case deflection and 74% of external community programs still identify this as a functional … [Read more...]
Podcast: SOCM 2019 Highlight – Communities Transform Organizations
Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Shannon Abram as she chats with Rachel Happe, Principal and Co-Founder of The Community Roundtable, and Peter Broadley, Manager, Community Development and Engagement … [Read more...]
Q&A from the SOCM 2019 Webinar
Missed the SOCM 2019 webinar? Access the Archive here. During the SOCM 2019 the audience asked GREAT questions. In case you missed the webinar or were too engrossed in the slides to check out the chat, we've saved the Q&A for you. We even added in some answers to questions we didn't get to … [Read more...]
Peter Broadley, CSA Group
Welcome to the latest episode in our community management podcast series, “Conversations with Community Managers.” Join TheCR’s Jim Storer and Shannon Abram as they chat with community managers from a variety of industries about their community journey. … [Read more...]
Be Heard! The 2019 State of Community Management Research is now open.
There are A LOT of changes going on in the community industry right now. From some amazing data in last year's research to some exciting trends to strategic interest from new verticals like government, education, and NGOs. Industry research like the State of Community Management matters more than … [Read more...]
Community Management is Becoming Everyone’s Job
Communities have an immense cross-functional impact, but the State of Community Management 2018 also showed us how far that impact goes. Not only are community professionals responsible for the community and engagement, but individuals across organizations are increasingly responsible as well. What … [Read more...]
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