Empowering global community leaders with research-backed resources, training, and tools.
January TheCR News: CMGT 101, Strategic Community Workshop and TheCR’s 2018 Research Agenda
Volume 9, No. 1
January 2018
CMGT 101: 17 Community Leaders Share Their Secrets for Success
CMGT 101: 17 Community Leaders Share Their Secrets for Success is packed with engagement ideas, governance tips, career advice, and more from community leaders working at innovative organizations like CA Technologies, Aetna, Electronic Arts, SAP, Pearson, Akamai, and Atlassian.
They share best practices for:
Effective Engagement
Leading a Community Team
Community UX
And more...
And you'll learn practical dos and don'ts, tactical pro tips, and hear how other community managers measure their success.
Community programs received more strategic attention, there were platform and vendor disruptions, new expectations evolved for community professionals, better analytics emerged, and new strategic opportunities opened up.
While our conversations with TheCR Network members have always informed and contributed to our research and, in turn, that has always informed the topics we discuss in TheCR Network and the content we publish, we have not made those themes explicit. This year is the first year we are publishing a research agenda.
This agenda is structured around four themes we are championing in 2018 and include:
Communities Get Down to Business
Communities As Change Agents
Community Roles Evolve
Strategic Measurement of Communities
These topics will be explored through programming in TheCR Network, virtual training workshops, research, and advisory work. View the full agenda.
This is an advanced course for community program owners who want to walk away with tangible success markers for their programs.
We'll explore:
How to frame community management strategically
Elements of a community business case
Frameworks to help define and communicate your community strategy and roadmap
How to calculate community ROI
You will have working drafts of these core community assets that will help you gain executive support, educate stakeholders and secure budget for your program:
Every month members of TheCR Network have exclusive, unlimited access to our live programming. This includes expert-led roundtable calls, online training sessions, cohort group meetings, virtual happy hours, and more.
Here's a look at some of what's going on this month: