The idea of not planning for a grand launch day for your online community is hard to consider. You've spent months project managing and planning for the launch, so of course, you want to celebrate! But, having a huge to-do to launch a new community can set up unrealistic expectations that tend to … [Read more...]
5 ways to plan effective content and programming for your online community
Our State of Community Management research has shown that 69% of community programs count content and programming in their community metrics, but only 6% of their budgets go to online community content and programming. Content and programs are the lifeblood of a successful community program. Content … [Read more...]
Meet TheCR Network Scholars | Mohamed Mohammed
As part of our continuing efforts to increase the impact of our community resources, we are excited to introduce you to the 2021 Scholarship Cohort. Each month in 2021 we'll interview a cohort scholar and learn why community is important to them. Why do you believe in Community/Community … [Read more...]
Institutionalizing Inclusion
Inclusion is a critical focus for most organizations and has been particularly prominent over the past few months. Online communities are uniquely suited to promote wide-scale inclusion because of their collaborative rather than directive structure—they reward members for their unique contributions … [Read more...]
Five Best Practices for Onboarding New Members
How you welcome your new members matters - one of the most consistent findings in our State of Community Management research is on the impact of onboarding programs on getting new members to engage in a community. It makes sense – having someone welcome you, give you some ground rules on … [Read more...]
Conversations with Community Managers – Lili McDonald on Being Comfortable with Community Technology
Join the community experts at The Community Roundtable as they chat about online community management best practices with a wide range of global community professionals. Topics include increasing online audience engagement, finding and leveraging executive stakeholders, defining and calculating … [Read more...]
Conversations with Community Managers – Dina Vekaria + Maren Beckman
Join the community experts at The Community Roundtable as they chat about online community management best practices with a wide range of global community professionals. Topics include increasing online audience engagement, finding and leveraging executive stakeholders, defining and calculating … [Read more...]
Going Back To Its Roots: Journalism and Community
When you think of the word “journalism”, what comes to mind? A quick skim through Google News sees words like “crisis”, “lie”, and the headline statement, “Journalism needs help”. We don’t necessarily think of “community” when we think of journalism, but maybe we should. As how we communicate … [Read more...]
Calculating Community ROI: Measuring the Networked Value of Engagement
Few teams know their community ROI Our State of Community Management research revealed that despite the high returns we calculated, only 41% of those surveyed say that they are able to calculate value in any way themselves, and only 23% have taken the next step to calculating ROI for their community … [Read more...]
5 Big Lessons in Community Building Based on a Decade of Experience
I am lucky to have collaborated with hundreds of organizations on their community building initiatives. That experience gives me a breadth of visibility that very few have had, allowing me to see both the similarities and differences across contexts. Communities are very much like the Leo Tolstoy … [Read more...]
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