Executives are charged with executing on a set of goals. They all want to accomplish those goals in a way that maximizes their investments. Executives need to marshal a range of constituencies (their team, peers across the organization, customers, partners, experts, consultants) to make things … [Read more...]
Why Communities Resonate
Depending on where you sit, the social business and online community trend can be seen in many different ways - there is a huge range of how and where it is applied and a lot of different people involved. However, the one thing that ties many of us who are interested in communities together is a … [Read more...]
Review: Social Readiness – How Advanced Companies Prepare Internally
Altimeter Group published an excellent report today called Social Readiness: How Advanced Companies Prepare Internally. It is chock full of great information - collected from a range of companies - on how to set up internal governance processes and provides a rich analysis of social media crisis. … [Read more...]
Leaving People Well – A Community Strategy That Pays
In the social space we talk a lot about relationships: Finding them, developing them, keeping them. But what about leaving them? People don't much like talking about the end of things because it often feels like a reflection of our own adequacy or value, which in turn makes us treat the process … [Read more...]
Looking for our first Community Management Fellow
Community management is increasing in importance as organizations realize that a new management discipline is required to effectively participate in and get value out of online social environments. As interest in the field has expanded, The Community Roundtable has grown – more members, more … [Read more...]
Making it Difficult to Join: The Case for Barriers to Participation
There are a lot of posts about reducing the barriers to engagement and participation in online communities so that you attract more members. There is nothing inherently wrong with that statement - it is a great goal. However, how you set up your participation and membership process (or if you have a … [Read more...]
Google+ for Community Managers
We've been messing about in Google+ for the last few weeks and, like many, trying to figure out where it fits in the social media ecosystem, how it is different, why we would use it vs. other platforms, and its implications for community management. There have been a lot of posts about Google+ so we … [Read more...]
Thank You – We Wouldn’t Be Two Without You!
We will be at the Enterprise 2.0 conference this week - speaking, socializing, and listening to some great case studies. But more than that, the Enterprise 2.0 conference is a great milestone for us - we launched The Community Roundtable two years ago in Boston at the event. Today, I am on the … [Read more...]
So What Type of Community Do You Need?
As more companies, organizations, and individuals use social technologies and networks, a vast array of community structures are being used for various goals. There are a number of great models for understanding the ecosystem in which every company is part. Bill Johnston built a Social Media … [Read more...]
You keep using that word.
I do not think it means what you think it means. - Inigo Montoya Community is becoming a very, very over-used term. It some ways, for those of us managing communities, it has brought a lot of attention to our field which is mostly good. However, everyone seems to be hitching their star to the term … [Read more...]
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