Dion Hinchcliffe and Dennis Howlett - both well known and respected enterprise IT voices and ZDNet bloggers - have recently highlighted community management as an important piece of corporate evolution. Dion's piece, Community Management: The 'essential' capability of successful Enterprise 2.0 … [Read more...]
Membership Fees In An Era of “Free”
The Community Roundtable as a concept was launched at this year's SXSW. Jim & I went to SXSW both to meet people and get feedback on our idea to build a private, fee-based peer network for social media and community managers. Suffice it to say we got enough encouragement to continue and in … [Read more...]
Cheeseheads
One of the leading best practices for community managers is to develop a core group of enthusiastic members that emerge over time as leaders. Microsoft even spun out their 'MVPs' as a separate community. SAP calls their group 'Mentors'. We like to think of these people as a community … [Read more...]
Conversations with Community Managers – Michael Brito
I found Michael Brito (@britopian) through a mention on Twitter. He'd written a blog post called "Social Media Marketing Will Soon Become a Commodity Skill Set" and it somehow found it's way into my stream. I agreed with the premise and let Michael know on Twitter. We had a back and forth and before … [Read more...]
Upcoming Events
We host weekly events including Work Out Louds, Ask Me Anythings, and Happy Hours alongside our regular member programs like Roundtable Calls, Platform Briefs, and more. We also host a number of live community management events like our annual Connect event held each Fall. View our entire … [Read more...]
Conversations with Community Manager – Shawn Morton
I met Shawn last March while on the Innovator's RoadTrip. He joined us for a beer in Columbus and talked about the innovative work he was doing at Nationwide. We soon realized we had a lot of friends in common and ended up at a lot of the same "social gatherings" at SXSWi. Good times! During this … [Read more...]
A Community? A Network? An Audience?
We have a lot of semantic issues in the social media/online space. The term community is particularly problematic because people tend to throw it around for any online group that interacts with content. The problem for me is that communities are not about content, they are about relationships. … [Read more...]
Conversations with Community Managers – Patrick Quinn
When we heard that the Kansas Department of Transportation had an online community we knew we had to speak with them. Rachel reached out to Patrick Quinn and he graciously accepted her invitation to sit and chat with her about what they're up to. Patrick talked about how the agency uses social … [Read more...]
The Social Enterprise Service Market
Today, Altimeter Group announced its expansion and the addition of some prominent partners: Jeremiah Owyang, Ray Wang, & Deborah Schultz. While Charlene Li is a force to be reckoned with in her own right, this expansion will make the Altimeter group one of the bigger service firms to arise in … [Read more...]
Webinar: The Online Community Manager – What’s This New Job Really About?
Ever wonder the the heck this Community Manager job is anyway? What are they responsible for and what do they do all day? Even more importantly, do you wonder if and why you actually need a community manager? We will be doing a roundtable webinar this Thursday with introNetworks to tackle some of … [Read more...]
