Last week our team watched horrific events unfold in the community that most of us live, work and play in. After a shocking week we are starting to come out of our fog and return to what now accounts for normal. And while this event is still very personal for us, among the many articles we read … [Read more...]
Get Your Community Management Tool Belt On
Today’s guest blog post is by TheCR Network member James LaCorte, Online Strategist for Blue Cross Blue Shield North Carolina. We are thrilled to have him help shape our research to better serve his organization and the marketplace. And if you are in the Raleigh-Durham area be sure to check out … [Read more...]
Community In Real Life
(Originally published in TheCR News - our monthly newsletter.) We were recently reminded about the power of taking online communities offline through this short video. This is an approach we strive to embrace at TheCR. Why? Create Member Collisions - Our members benefit from interacting … [Read more...]
What Is a Social Executive?
We've been interviewing senior executives at organizations like SAP, JP Morgan Chase, Del Monte, Alcoa, Axa, Deutsche Bank, the U.S. State Department, the Transportation Security Administration, Aetna, UBM, Ford and more to try and understand how they view and use social technologies and approaches. … [Read more...]
Truth, Innovation and Communities
We often see truth as an absolute but the reality is that our communities define our truth. Even scientific truths like the existence of gravity as a physical force would not be the accepted truth if everyone in the community thought instead that fairies were responsible for snatching items from … [Read more...]
Sneak peek at results of the 2013 State of Community Management survey
This year, we moved the State of Community Management to a quantitative research platform to help answer questions about trends and performance in online communities and community management. The data that is coming in is fascinating – both because some things are becoming standard practices and … [Read more...]
Getting to the Meat & Potatoes of Community Management
Today’s post comes from TheCR Network member Jeff Esposito, Social Media Manager at Vistaprint. Jeff’s experience with and enthusiasm for community management has been apparent during our State of Community Management Report Advisory Board meetings. We are love having him on our team...here's … [Read more...]
What’s Learned In Austin (at SXSW) Does Not Stay In Austin
Not everyone can get to SXSW but much of the information that comes out of the event is valuable for community managers and strategists. For this reason we are co-hosting the Austin2Boston event on March 27th in Boston where those who have been to SXSW share what they learned with those who weren't … [Read more...]
Community Managers: Voice Concerns, Gather Data, Solve Challenges…Pass It Along
Today's post comes from Maria Ogneva, Head of Community at Yammer, Inc. As one of our Advisory Board members for this year's State of Community Management report, Maria is very interested in gathering data to help Yammer with their community efforts but also to help every organization who seeks … [Read more...]
Call for Research Participants: 2013 State of Community Management
Many of TheCR Network members and the organizations we work with struggle with some of the following questions: What is the benefit of a community strategy? When should I expect to see those benefits at a meaningful scale? What difference does community management make? What are the … [Read more...]
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