In case you missed it Rachel Happe was on SAP Radio last week along with Mark Yolton of SAP and Sean O'Driscoll of Ant's Eye View. It was quite a lively discussion and makes for a great listen during your commute or lunch hour. Some of the topics discussed in depth include: - Why communities? - … [Read more...]
Lost in Translation: The Term “Social Business”
There has been a lot of talk lately both internally among TheCR team and in the social world about the use of the words Social vs. Networked vs. Collaborative vs Enterprise 2.0. There is even an article titled "Social Business" is Bullshit. And we agree...sort of. Yes, the concept of change … [Read more...]
The Social Executive: A Basis for ReThinking Business
Today everyone has a technology tool or solution. You are either the recipient of a social business strategic imperative or you are driving the so called “change.” No one knows yet how they will measure the success – is it clicks, likes or some secret ROI model? And it is one of the most … [Read more...]
Lost In Translation: The Community Roundtable…What We Do and Why
Isn't funny the way we often think we have communicated clearly only to find out that is not the case. In romantic comedies it leads to an entertaining movie but in business it leads to confusion, sometimes frustration and possibly lost sales. And so it is with The Community Roundtable. We know … [Read more...]
The Social Executive: The Imperative to Succeed in Social Business
When I was at IDC and newly researching the social media space, I reported on a world of possibility that was opening up to us and radically changing the way we communicated and the way we organized ourselves for collaboration. But connecting dots in a theoretical way and actually working in a new … [Read more...]
Community Strategist Training Starts Tuesday
On Tuesday our latest module in the community manager training series will begin. As with all the modules it is: Taught by experienced community professionals who do the work everyday Online and recorded so if you have a conflict you can watch and learn later Includes an online community so you … [Read more...]
When Hiring the Right Community Manager is Critical
"Brands that can rock visual media will find themselves market leaders," says Ekaterina Walter, Social Media Strategist for Intel in a Fast Company article. You may think that applies only to Marketing. But it doesn't because if a picture is worth 1,000 words and interactive experience is probably … [Read more...]
TheCR Live and SXSWi: Community Management IRL
Wow! Just over three years ago Jim and I started The Community Roundtable believing that communities had a bright future in enterprises and that they would change business strategy and value chains. We knew that the individuals who worked in the social and community sphere would need support, … [Read more...]
The Role of the Community Strategist: #cmgrchat Recap
Yesterday's weekly twitter chat (#cmgrchat) with community manager's focused on the role of the Community Strategist and there was consensus on what the role of a community strategist was vs. a community manager. So while the community manager is often actively … [Read more...]
That All Important First Year For New Community Members
In a past career I was doula, someone who provides pregnant women with informational, emotional and physical support throughout pregnancy, birth and the post-postpartum period. Translation: I know a lot about keeping moms and babies happy, healthy and engaged during those first few days, weeks and … [Read more...]
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