Community management and social business is a discipline, not a discrete set of tasks and boxes to be completed and checked off before you move on to something else. We've written about this before and I was reminded of it yesterday from a tweet from IBM's Vice President of Social Business … [Read more...]
Upcoming Live Events: Meet The Community Roundtable
Yesterday on an info session we hosted about TheCR Network someone asked if we would be attending any events in Dallas. Unfortunately not right now but we will be out and about a bit in the next month or so. If you are a friend or a lurker (and we mean that in the best possible way) we'd love to … [Read more...]
Complexity, Simplicity and Why Community Is Difficult for Organizations
The markets that organizations deal with daily are complex. They always have been but that complexity used to be easy to ignore. Now we can no longer ignore it because it is playing out across the Internet in real-time, many people and organizations react by retrenching and becoming even more rigid … [Read more...]
Building a Social Community: Tell Me a Story! (Radio)
In case you missed it Rachel Happe was on SAP Radio last week along with Mark Yolton of SAP and Sean O'Driscoll of Ant's Eye View. It was quite a lively discussion and makes for a great listen during your commute or lunch hour. Some of the topics discussed in depth include: - Why communities? - … [Read more...]
Lost in Translation: The Term “Social Business”
There has been a lot of talk lately both internally among TheCR team and in the social world about the use of the words Social vs. Networked vs. Collaborative vs Enterprise 2.0. There is even an article titled "Social Business" is Bullshit. And we agree...sort of. Yes, the concept of change … [Read more...]
The Social Executive: A Basis for ReThinking Business
Today everyone has a technology tool or solution. You are either the recipient of a social business strategic imperative or you are driving the so called “change.” No one knows yet how they will measure the success – is it clicks, likes or some secret ROI model? And it is one of the most … [Read more...]
Lost In Translation: The Community Roundtable…What We Do and Why
Isn't funny the way we often think we have communicated clearly only to find out that is not the case. In romantic comedies it leads to an entertaining movie but in business it leads to confusion, sometimes frustration and possibly lost sales. And so it is with The Community Roundtable. We know … [Read more...]
The Social Executive: The Imperative to Succeed in Social Business
When I was at IDC and newly researching the social media space, I reported on a world of possibility that was opening up to us and radically changing the way we communicated and the way we organized ourselves for collaboration. But connecting dots in a theoretical way and actually working in a new … [Read more...]
Community Strategist Training Starts Tuesday
On Tuesday our latest module in the community manager training series will begin. As with all the modules it is: Taught by experienced community professionals who do the work everyday Online and recorded so if you have a conflict you can watch and learn later Includes an online community so you … [Read more...]
When Hiring the Right Community Manager is Critical
"Brands that can rock visual media will find themselves market leaders," says Ekaterina Walter, Social Media Strategist for Intel in a Fast Company article. You may think that applies only to Marketing. But it doesn't because if a picture is worth 1,000 words and interactive experience is probably … [Read more...]
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